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Senior Brand Strategy Manager (m / f / d)

Güntner GmbHFürstenfeldbruck, Bayern, Deutschland

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Senior Brand Strategy Manager (m / f / d)

Güntner GmbHFürstenfeldbruck, Bayern, Deutschland

Vor 30+ Tagen

Stellenbeschreibung

Senior Brand Strategy Manager (m / f / d) at Güntner GmbH | softgarden

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Güntner GmbH & Co. KG, headquartered in Fürstenfeldbruck near Munich, Germany, is a leading global manufacturer of components for refrigeration and air conditioning technology. With around 4,000 employees worldwide and production facilities in Germany, Hungary, Romania, Indonesia, Mexico and Brazil, the company is present in all markets for its partners. Decades of industry experience and the consistent integration of the latest technologies and research results ensure Güntner's high quality standard. The international application areas include Energy & Process Cooling projects, industrial and commercial applications in the food production and storage sector as well as air conditioning applications for buildings and specific applications such as server room cooling. Join us on our growth path and apply for the position of :

Senior Brand Strategy Manager (m / f / d)

Full or Part Time

Hybrid

Hans-Güntner-Straße null, Fürstenfeldbruck

With Professional Experience

11 / 23 / 24

Parental leave replacement for 2 years with the option of permanent employment!

Your title with us in our company will be : Brand Strategy Manager

Your tasks :

This position is primarily responsible for strengthening the global brand position, leading strategic projects (e.g. brand awareness) and building market know-how (e.g. customer survey, competitor tracking).

Content & Campaigns

Develop the yearly content plan with key focus topics including the creation of stories (all types) in collaboration with a copywriter and input from Brand Activation Managers.
Oversee global campaign planning incl. development of campaign ideas as well as regional campaign requests and execution with creative teams.

Strategic projects

Managing and contributing to strategic projects, including e.g. branding projects from the different brands, brand videos, brand apps, global surveys.

Analytics

Brand Tracking : Lead yearly brand tracking exercise globally.

Competitor Tracking : Lead the competitor tracking exercise within the Marketing department for all brands.

Customer Survey : Launch automated customer survey globally and establish information flow to key stakeholders.

Innovation and Sustainability

Think according to future trends, while continuously having sustainability in mind.

Budget

Planning & monitoring of global budget for the department.

Your skills :

With this knowledge you will strengthen our team.

Bachelor's degree in Marketing, Communications, Business Administration or a related field

Profound professional experience in marketing and relevant professional experience in leadership

Previous experience leading teams in global environment and data-driven decision making

Excellent communications, writing and presentation skills

Experience creating content for various marketing channels

High level of organization, attention to detail and Ability to work effectively individually and collaboratively as a team in various projects concurrently

Fluent in English is mandatory, good Spanish and / or Germany is a plus

What we offer :

You can look forward to a secure job with an internationally successful company that is at the cutting edge of refrigeration and air conditioning technology.

An open corporate culture and a dynamic and challenging environment

Exciting projects with creative freedom, short decision-making paths and team spirit

Opportunity to travel to the construction site to gather all relevant technical details of the application

An attractive remuneration package with capital-forming benefits, Christmas and holiday bonuses, 30 days' holiday and a company pension scheme

Corporate benefits with various providers in the car, travel, leisure and sports categories and much more

Access to fitness, sports and health facilities and fitness apps through our cooperation partner EGYM Wellpass

Company bike leasing via our partner Bikeleasing

Have we sparked your interest?

We are looking forward to receiving your application. Your data will of course be treated confidentially.

If you have any questions, please contact Kağan Brinkwirth : [email protected]

Visit our Kununu profile and leave a review of the recruitment process.

Here you can find a short video about sustainability at Güntner.

Contact person

Kagan Brinkwirth Recruiter

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