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Senior Social Media Manager
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Anstellungsart
- Vollzeit
StellenbeschreibungEducation : Completed studies in marketing, communication, media studies, or a comparable qualification. Work Experience : At least 5-6 years of experience in a leading social media / digital agency or in-house with a global / large-scale consumer brand or technology brand. Proven experience dealing with international clients, especially in China, is an advantage. Expertise : Excellent understanding of the use and role of social media platforms (Facebook, Instagram, YouTube, LinkedIn) and continuous updating of knowledge about new features and platforms like TikTok. Organizational Skills : Ability to juggle multiple, changing priorities in a fast-paced environment. Excellent organizational and time management skills. Language Skills : Very good written English skills and professional oral communication skills. Soft Skills : Team player, open to discussions, flexible, and committed. Having a sense of humor and enjoying work are as important as the ability to give and receive constructive feedback.
SENIOR SOCIAL MEDIA MANAGER & CONSULTANT AT CREATIVE DIGITAL AGENCY
Client : Credit Card Company
Tasks and Responsibilities
- Consulting : Expertly leading and growing client relationships, especially in social media. Supporting the strategic direction and execution of social media activities, including identifying opportunities to increase brand awareness and engagement.
- Project Management : Leading project teams and handling projects efficiently. Independently executing projects in the digital and social media field, including strategic planning and KPI-based reporting.
- Development and Implementation of Social Media Strategies : Creating and implementing comprehensive social media plans that support client goals.
- Campaign Concept and Management : Designing, executing, and managing local and global social media campaigns, and optimizing campaign performance.
- Influencer Marketing : Planning and developing creative influencer marketing campaigns. Developing and implementing long-term creator strategies. Selecting and managing influencers and evaluating campaign results.
- Content Planning and Creation : Leading and actively participating in brainstorming sessions, idea generation, and content creation for various channels and activities.
- Analysis and Reporting : Monitoring and analyzing the performance of social media campaigns using analytical tools. Creating detailed reports and providing recommendations for continuous improvement.
- Trends and Innovations : Keeping up with current trends and developments in social media and digital media. Observing best practices and new features to develop innovative ideas and strategies.
- Digital Consulting : Understanding and recommending how social activities fit into the broader digital channel mix. Knowledge in web, email, online advertising, PPC, SEO, and mobile marketing to maximize cross-channel results.
- Quality Control : Ensuring the internal quality control of documents and social media content before publication.
- Leadership Skills : Versatile and inspiring digital expertise that allows junior team members to learn a lot. Appreciated and encouraged to have a convincing presence.
Qualifications
This sounds like you? Please reach out to Julia via [email protected]