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Klett GruppeIngolstadtSocial Media Coordinator
Bicester VillageIngolstadt, DE,Job Title : Social Media Coordinator (m / f / d)
Reports To : Head of Marketing
Collaborating with : Central Digital Team and Local Social Media & Marketing Team
Based at : Ingolstadt Village
POSITION SUMMARY :
We are looking for an owner of the Ingolstadt Village social media channels, which have become one of our most important windows to Village life. The job holder needs to be passionate about social media, plan and own the channel content with excitement and fun, and at the same time enhance performance and reach - knowing and using all latest trends and tricks in the world of social media and fashion. The content needs to create buzz, and be the ultimate segway to visiting the Village.
KEY RESPONSIBILITIES :
- Manage and own all social media platforms of Ingolstadt Village.
- Collaborate super close with the Wertheim Village counterpart, the broader local teams, the agency, and the Central social media team.
- Ensure trafficking of content, real-time engagement, and influencer outreach is efficient and hits social media amplification requirements at all times.
- Create unified storytelling across multiple marketing initiatives with relevant and highly engaging content.
- Lead all social media initiatives, managing campaigns from start to finish - briefing, creative development, content production and approvals.
- Closely track performance, prepare regular reporting and after action reviews and identify KPIs with potential to leverage.
- Launch new platforms and tools to permanently drive social media innovation, meet business needs, improve engagement, reach new audiences / markets and measure success.
- Collaborate with PR for influencer and content creator engagement.
THE IDEAL CANDIDATE
BACKGROUND & SKILLS :