Global brand manager Jobs in Ranstadt

Energizing a new world with Exide Technologies ExideTechnologies (www.exidegroup.com) is an internationally leadingprovider of innovative and sustainable battery storage solutionsfor automotive and industrial applications. With more than 135years of experience, Exide has developed and globally marketedinnovative batteries and systems, contributing to the energytransition and driving a cleaner future. Exide Technologies'culture and strategy are centred on recycling, sustainability, andenvironmental responsibility. The company has 11 manufacturing and3 recycling facilities across Europe, ensuring resilience and a lowCO2 footprint with a local supply chain. With a team of 5,000employees, we provide €1.6bn energy storage solutions andservices to customers worldwide, every year. ExideTechnologies’ Automotive Division manufactures 12Vbatteries for all powertrain concepts, covering internal combustionto hybrid, and full electric vehicles. We offer lead-acid andlithium-ion batteries for light and commercial vehicles,motorcycles, boats, and more. We serve the OEMs and the Aftermarketwith our and our customers’ top brands. For our growingAutomotive division in Büdingen (near to Hanau / Frankfurt– Germany), we are looking for a Marketing Manager DACH(f / m / x) (Germany, Austria, Switzerland) The Marketing Manager(DACH) is part of the Marketing & Communications team andreports to the Global Director Marketing. The Marketing &Communications Team is responsible for the execution of themarketing and communications strategy and programs across our B2Band B2C channels in the Automotive and Industrial segments. Theteam is responsible for all cross-channel marketing activation aswell as Brand Strategy and Corporate positioning. As a B2B andTrade Marketeer, you will handle the marketing &communication activities for brand awareness and commercialcommunication in DACH with focus on the automotive aftermarketsegment. This includes, among others, local campaign developmentand event planning, lead generation, as well as local content andsales collateral curation / creation. What will your dailyresponsibilities include in this role? Together with the GlobalDirector Marketing : Defining the Marketing & Communicationsroadmap for the DACH market Own responsibility : Developing localmarketing communication initiatives and promotions in line withcustomer channels and target groups Design & localizecontent marketing strategies and set short-term goals Online andoffline marketing : local implementation of digital media, includingcontent, SEM, display, social, email, and affiliate channels Design& localize sales collaterals such as product brochures,promotional or POS materials Working with local sales teams in bothSales Enablement and Account-Based Approach Operational interfacefunction with : Product marketing, Sales Reps / Key AccountManagers, and contacts on the customer side Event planning& execution Manage local PR and communication activitiesManagement of agencies and external service providers Budgetplanning & monitoring What we ask for : Qualification& Experience BSc degree in Marketing or relevant fieldExcellent understanding of B2B and Trade marketing, preferably inautomotive aftermarket (3 years+) Proven track record in deliveringmarketing campaigns that drive sales growth Ability to create valuepropositions that communicate clearly to targeted audiencesExtensive experience creating audience segments and developingmarketing road maps, action plans and campaigns that deliver atargeted message and create affinity with brands An understandingof agile marketing, to identify and focus on high-value projectsand then continuously and incrementally improve the results overtime Knowledge of Demand Generation tactics and Lead Conversionprinciples Ability to create relevant contents in the360

• chain (incl. PR) Understanding of A / B and multivariatetesting, user segmentation, and reporting processes would be a plusFirst experience in business intelligence, and obtaining andanalyzing market data would be a plus Personal & TechnicalCompetencies Excellent written and verbal skills in German andEnglish (French and / or Italian would be a plus) Good stakeholdermanagement Experience in project management Structured,self-motivated way of working, committed and flexible Strongcommunication skills, creativity and ability to bring in own ideasOutgoing personality with strong team spirit Available to traveloccasionally in DACH / Europe (approx. 15%) IT skills : MS OfficeSuite (primarily PPT, Excel) Web content management systems (CMS)Drupal, Adobe Creative Cloud (in particular Indesign), andMarketing Automation tools (Hubspot, GetResponse, or similar) wouldbe a plus What we offer : We offer you a challenging, responsibleand varied job in a modern, fast growing divison within anInternational Corporation. You can expect a highly collegialworking environment with a reasonable scope for action anddecision-making. You will benefit from exciting personal andprofessional development opportunities, additional corporatewell-being initiatives, and several key benefits, including : (Adapting it for each role) Permanent contract Fixed and variablecompetitive compensation Hybrid working model : combination ofremote and collaborative office experience to enable innovation (3days per week in the office, 2 days remote work after initialadaptation period). Annual holidays : 30 days Flexible working hourssystem Benefit from a fair and dynamic reward package thatrecognise your performance and potential. Professional growthpossibilities & learning opportunities. Collaborate withtransverse teams and helpful colleagues. Contribute to innovativeprojects A real perspective of working in a dynamic environment.Working with us means being engaged and agile. Our culture ofcontinuous learning and commitment to sustainability and diversitycreate an environment where you can grow your skills and yourcareer. Feel free to apply if you think you meet the criteria andare excited to join our project. Please submit your applicationalong with an updated CV. A member of our Selection team will reachout to you. Best of luck! APPLY NOW! Our energy : It’syou! Together, we will be transforming the energy sector. Exide isan equal opportunity workplace. We are committed to equalemployment opportunity regardless of race, color, ancestry,religion, sex, national origin, sexual orientation, age,citizenship, marital status, disability or gender identity. Exideis committed to sustainability and value creation, respecting theplanet’s limits and fostering positive change for boththe environment and people within the global energy storage system.Exide Technologies GmbHIm Thiergarten 63654Büdingen