Head of marketing Jobs in Aalen

Seeing beyond - future of medical technology​

For more than 100 years, ZEISS medical technology has been driving progress in ophthalmology and microsurgery. In ophthalmology, our solutions help to maintain and improve people's vision at every stage of their lives. In microsurgery, our solutions enable targeted interventions on diseased tissue so that small and sensitive organs continue to function optimally.​

Medical technology from ZEISS supports medical professionals in improving the lives of patients worldwide. The fact that our actions have a direct impact on people's well-being is what drives us every day.​

Your Role

Develop and implement a comprehensive and holistic marketing framework for neuro / spine surgery workflows

Create and oversee the execution of an annual strategic marketing plan

Launch new products and workflows across different markets and customer segments

Develop and implement a clinical marketing strategy

Design innovative multi-channel campaigns targeting healthcare professionals and beyond

Manage content creation and coordinate with external agencies

Define clear marketing KPIs, measure success, and foster cross-sector and cross-SBU collaboration

Your Profile

Academic degree in marketing, medicine, management or business administration, ideally complemented by an MBA

Solid work experience in marketing or customer-facing roles within medical markets

Deep understanding of B2B or medical marketing environments

First leadership experience and strong team and relationship orientation

Innovative open mindset, eager to advance from traditional to next-generation marketing approaches

Pragmatic executor with high work standards and willingness to travel up to 30% for international trade shows and customer visits

Fluent in English, both written and spoken; fluency in German is a strong advantage

Your ZEISS Recruiting Team :

Sabrina Rieker