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Investment analyst • speichersdorf
Deputy VP Marketing (m / f / d)
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CYBEX GMBHBayreuth, DEDeputy VP Marketing (m / f / d)
Germany / Bayreuth
CYBEX is a company that puts tomorrow’s people at the heart of its brand. Always questioning the status quo and not afraid of challenging the establishment, CYBEX has become not just a leader in child safety but is seen as an innovative lifestyle and fashion brand for parents. We offer car seats, baby carriers, kids furniture and strollers enabling parents to keep their little ones safe in style. After growing rapidly in the last few years, we look for ambitious talent to contribute to CYBEX’s success story.
Areas of responsibilities :
- Create, lead and implement a comprehensive marketing strategy to improve brand visibility
- Oversee brand management, market research and product launch strategies
- Lead digital and traditional marketing initiatives including social media campaigns, SEO, advertising and promotional strategies
- Monitor and analyze key performance indicators to optimize marketing effectiveness and ensure maximum return on investment
- Build and lead a high-performing marketing team
- Collaborate with cross-functional teams including sales and product development to ensure marketing efforts
- Develop and manage marketing budget to ensure strategic resource allocation for maximum return on investment in marketing initiatives
Profile of qualifications :
CYBEX operates globally and has employees from over nations. If you are keen to leave your footprint in a swiftly growing business that offers plenty of opportunities to grow both on a professional and individual level, you’ve come to the right place. As part of Goodbaby International Holdings Ltd., CYBEX is dedicated to creating an inclusive working environment that encompasses diversity and equal opportunities. In addition to a competitive salary, attractive annual leave, and discounts on our products you’ll have the chance to develop your personal profile in an international environment.