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Manager Marketing DACH (m / f / d)
CYBEX GMBHBayreuth, DE Your areas of responsibilities : .Drive our global marketing strategy at a regional level, covering Trade Marketing, Digital, Brand Communication, Product Marketing and PR activities.Strategic market...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
HSE Strategic Advisor (m / w / d)
AccuratBayreuth, DE Sie sind auf der Suche nach einer neuen beruflichen Aufgabe?.Für eines unserer namhaften Kundenunternehmen in Bayreuth suchen wir Sie als HSE Strategic Advisor (m / w / d) im Rahmen der Arbeitnehmerübe...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
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Advisor Business Intelligence (m / f / d)
TenneT TSO GmbHBayreuth, Bayern, DE TenneT is a leading European grid operator committed to a secure and reliable electricity supply - 24 hours a day, 365 days a year.
We are shaping the energy transition for a sustainable energy futu...Mehr anzeigenZuletzt aktualisiert: vor 23 Stunden
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Manager Marketing DACH (m / f / d)
CYBEX GMBHBayreuth, DEVor 30+ Tagen
StellenbeschreibungSuccessfully completed a Bachelor / Master degree in Marketing or other business related fields Several years of relevant work experience as Marketing Manager in a brand / consumer centric environment Strong goal focus and customer orientation, affinity for design Exceptional track record of developing and implementing marketing programs that have consistently met objectives Ability to plan and manage at both strategic and operational levels Native German with Fluency in Business English Prior leadership skills preferred with strong communication skills Hands on with a high sense of initiative, assertiveness & drive Analytical with high sense of organization Knows how to collaborate cross matrix and manage multiple projects
Your areas of responsibilities :
- Drive our global marketing strategy at a regional level, covering Trade Marketing, Digital, Brand Communication, Product Marketing and PR activities
- Strategic marketing planning for the local brand building and positioning
- Oversee marketing communications including branding, public relations, advertising, trade shows, events, social media, implement editorial marketing
- Be the marketing Go -To person for the General Manager, Head of Sales & Head of Marketing
- Develop and manage channel and partner strategies and programs.
- Develop and track metrics and success criteria for all marketing programs and activities
- POS Excellence - implement POS guideline and oversee all marketing activities. Increase brand awareness at POS, fairs, print & social media
- Plan & drive events with key stakeholders both online & offline.
- Work closely with the sales team & our customers in the execution of global POS excellence strategy and e-retail guidelines in your market and increase brand space online and offline.
- Collaborate with the Global Trade team and other parties to support in the Shop in Shops concept creation & project execution.
- Good understanding & analysis of the market trends, customer journey & consumer behaviors within the region, both online and offline
- Execute global strategy & coordinate new products launches locally
Your profile of qualification :