Senior Art Director Social/Campaigns
RedSofa
Germany
We are searching for a Senior Art Director Social Media / Campaigns for a Digital Agency in Berlin / Frankfurt.
The client is a financial services company who are pushing creative boundaries with their campaigns. Here is a job spec :
Creative Leadership :
- Lead the creative process from concept development to execution, ensuring all social media campaigns align with the brand's voice and objectives.
- Develop and articulate the creative vision for social media projects, ensuring a cohesive and innovative approach.
- Collaborate with cross-functional teams, including copywriters, designers, and strategists, to develop innovative and engaging social media content.
- Oversee the creation of high-quality visuals, graphics, and layouts that resonate with target audiences.
- Ensure consistency in design and uphold the brand’s visual standards across all social media platforms.
- Mentor and inspire junior team members, fostering a culture of creativity and continuous improvements
Art Direction for Social Media :
- Conceptualize and execute visually compelling social media campaigns that drive engagement and brand loyalty.
- Stay ahead of visual and design trends, incorporating them into campaigns to ensure our social media presence is fresh and modern.
- Utilize a deep understanding of social media platforms' unique visual requirements to tailor content appropriately.
- Conduct and oversee photo and video shoots, providing clear art direction to photographers, videographers, and other creatives.
Client Presentation :
- Prepare and deliver compelling presentations to clients, showcasing creative concepts, campaign strategies, and visual designs.
- Build and maintain strong client relationships, acting as a trusted advisor and ensuring client satisfaction with our creative services.
- Collaborate with the account management team to understand client needs, goals, and feedback, integrating them into the creative process.
Education and Experience :
- Bachelor's degree in Graphic Design, Fine Arts, Advertising, or a related field.
- Minimum of 7-10 years of experience in art direction, with a strong focus on social media.
- Proven experience in developing and executing successful social media campaigns.
Skills and Expertise :
- Exceptional artistic and creative skills, with a strong portfolio showcasing your expertise in social media art direction.
- Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong understanding of social media platforms, their respective audiences, and how to leverage them for brand growth.
- Ability to translate client briefs into visually appealing and effective social media content.
Vor 30+ Tagen