What you need to know
- Fair pay and a full benefits package - full thirteenth salary, holiday pay and a lot more besides
- All the opportunities of a globally successful and growing company : We provide a wide variety of career paths for you at IKEA
- A company that promotes talent with plenty of support for personal development
- A working environment that honors your work-life balance
- Co-worker discount and a share in our company's achievements with a bonus and loyalty program
- A policy of providing preferential treatment to suitable candidates with serious disabilities
Who you are
This position is to be filled full-time at the earliest possible date until 31 August 2026.
We don't care what professional education you have or what you studied. What matters is that you have proven track record in the Leadership of communication teams and communication agenciesYou have a passion for home furnishing and digital retail trends and implementing them in communication strategiesYou have many years of professional experience (at least 10+ years) in the agency environment (e.g. as Strategy Director) or at corporate side (as Head of Corporate or Brand Communications)Ideally, you have industry experience in retail and have already worked on international brandsYou develop clear positioning and surprising 360 degree campaign strategies that know how to convince our target groupsYou have deep knowledge in media relations - product and brand communication and brand positioning, with a proven track record of managing media relationships effectivelyYou have a good network within the German media landscape and experience in establishing close relationships with senior journalistsYou can compile the results of press work into concise, impactful reports for C-level stakeholdersYou are familiar with the media landscapeand have up-to-date knowledge of traditional and social media platforms, their usage, and methods for measuring their impactYou understand IKEA's corporate identityand know IKEA's core values and vision, ensuring accurate and consistent representation in all communicationsYou are skilled in stakeholder managementand create engaging communication while effectively managing relationships with media and other stakeholdersStrong text and language skills in German and English (written and spoken)Your responsibilities
You develop and implement positioning strategiesby creating and executing comprehensive communication strategies at the country level, focusing on both earned and owned mediaYou promote and protect the IKEA brandby developing and maintaining strong relationships with media and influencers to enhance and safeguard the brand's reputationYou engage in proactive and reactive communicationby managing proactive and reactive communication efforts through media and strategic influencers to address both opportunities and challengesYou strengthen communication preparedness for crisesby developing and implementing plans to handle reputational issues and crises, ensuring the organization is prepared to respond effectivelyYou identify and support IKEA leaders as communicatorsby training and supporting IKEA leaders to be effective and inspiring communicators, acting as spokespersons when appropriateYou increase brand awarenessby utilizing targeted media strategies and co-leading events to elevate brand awareness and engage the public effectivelyApply now
We look forward to receiving your detailed application with your salary expectations and when you can start at the earliest. Do not hesitate to contact [email protected] if you have any job-related questions.