Social Media and Influencer Marketing Manager EDITED (mfd)

EDITED has established itself as a well-known international fashion brand that stands out with a detailed design language extraordinary capsule collections and high-quality basics. Our international creative team in Berlin designs trend focused collections and exclusive styles with a premium feel.

As a Social Media and Influencer Marketing Manager - EDITED (m/f/d) you will be responsible for the further development and implementation of our influencer and social media strategy. You combine creative intuition with a structured data-driven mindset and understand how influencer marketing KPIs translate into brand growth awareness and commercial impact. With a strong existing network in the fashion and influencer industry you actively drive collaborations capsules and brand moments that shape EDITEDs cultural relevance.

Responsibilities

• Own develop and implement EDITED social media and influencer strategy in alignment with the Brand Marketing Team
• Plan execute and optimize influencer activations across awareness engagement and conversion-focused goals
• Define track and analyze influencer KPIs (reach engagement rate CTR conversion ROI) and translate insights into actionable recommendations and optimizations
• Manage influencer budgets contracts and negotiations with a performance-oriented mindset
• Conceptualize and execute collaborations capsule collections edits and special projects balancing creative impactful storytelling with commercial impact
• Lead the creation selection and curation of content across all relevant social media channels in alignment with the Brand Marketing team
• Monitor influencer and social media performance create regular reports and apply learnings to continuously improve strategy and execution
• Collaborate closely with Design Buying and Merchandising teams to ensure cohesive storytelling product alignment and successful campaign execution

Requirements

• Degree in PR Marketing Communications Media Journalism or a comparable field
• 4 years of experience in social media and influencer marketing
• Strategic mindset with hands-on experience translating brand goals into effective social and influencer strategies
• Proven experience managing and scaling influencer programs across multiple platforms with a performance- and KPI-driven approach
• Knowledge of all major social media platforms communities and their technical capabilities
• Passion for fashion with a strong eye for aesthetics styling photography and trends
• Creative fast-thinking and confident communicator
• Hands-on collaborative team player
• Ideally having an existing network and contact portfolio with relevant industry players influencers or creators
• Previous experience within a fashion or lifestyle brand influencer agency or the creative industry is a plus

Benefits

• Hybrid working model & flexible working hours
• Modern & dog-friendly office in the city centre with a variety of food options for lunch breaks
• Fresh fruit vegetables & drinks in the office
• Exclusive employee discounts for our online shop
• Subsidised EGYM Wellpass membership & discounted gym memberships
• Growth and development opportunities through our AY Academy (including language courses health & wellbeing Meet the Teams)
• Company pension plan
• Mobility allowance and monthly allowance for Swapfiets

YOU ARE THE CORE OF ABOUT YOU
We take responsibility for creating an inclusive and exceptional environment where all genders nationalities and ethnicities feel welcomed and accepted exactly as they are. We believe that a diverse workforce essentially contributes to the ABOUT YOU order to maintain talent and diversity we emphasize the care for physical health mental health and overall well-being. Our values and work ethics essentially contribute to our brand mission: empower acceptance and shape an inclusive fair and circular fashion culture.

We look forward to receiving your application - preferably online via our application portal. This way we can guarantee a faster process and it is also very easy for you to upload your application documents! :-)

Remote Work :

No

Employment Type :

Full-time

Key Skills
Marketing,Google Analytics,Photography,Facebook Advertising,Hootsuite,Social Listening,Content Development,SEO,Adobe Photoshop,Social Media Management,Copywriting,Content Management
Experience: years
Vacancy: 1