Licensing Manager (m / w / d)

About us

One World, Connecting Smiles."

Best known for global icon Hello Kitty Sanrio has created and licensed well over 400 characters throughout the past 65 years. It is indeed not only home to superstar Hello Kitty, but a global brand concentrating on marketing classic characters like My Melody, Kerokerokeroppi, Bad Badtz-Maru, Little Twin Stars, Cinnamoroll, Pompompurin, Gudetama and Aggretsuko as well as the British icons Mr. Men Little Miss. Sanrio today joins forces with the most respected companies in fashion, streetwear, cosmetics, hi-tech and toys. Its business extends into the entertainment industry and includes the operation of several theme parks. Sanrio boasts an extensive product lineup, which is available in over 130 countries around the world.

Our Sanrio GmbH business coordinates the development of licensing throughout Europe, Russia, Middle East, Africa, India and Oceania and worldwide for Mr. Men Little Miss. Sanrio GmbH and Mr. Men Little Miss are subsidiaries of Sanrio Co. Ltd. in Tokyo.

Tasks

Establish a short- and long-term strategy for Germany / your territories adapting the Global strategy to our international consumer needs in accordance with the Licensing Director and COO

Execute Sanrio’s global and local strategies turning them into concrete business opportunities for Germany / and assigned territories by, for example,

identifying and quantifying the largest opportunities and

prioritising key markets

continuously benchmarking progress against plan

Manage the portfolio across Sanrio and Hello Kitty & Friends’ franchises in the relevant region building sustainable growth

Grow the Consumer Product business in line with Regional and Global strategies and guidelines while leveraging a strong knowledge of the local markets

Manage the agents allocated to Germany / the assigned countries or region maintaining and creating long term alliances

Provide forecasts and support Finance in collating Royalty reports

Work closely with the Marketing team providing all information for Marketing & Retail projects and strategy

Also work closely with the Approval team in managing requests and providing necessary information

Profile

Five to eight years of experience working in Licensing corporations

Proven relationships network across categories and different businesses within the licensing industry

Team player with strong interpersonal communication and negotiation skills

Excellent command of the German and English language (written and spoken)

Financials driven attitude and budget management skills

Able to work independently and result oriented

Good working knowledge of relevant Microsoft applications

We offer

Work for a successful, fun and world-renowned brand!

Be part of an experienced and friendly team

Work in an energising and international business environment

Simple reporting lines

Hybrid working arrangements and

Flexible working hours

Company pension scheme (betriebliche Altersvorsorge)

Discretionary bonus payments

Participate in team events

We value diversity at Sanrio. Your talents, attitude, skillset and experience are our focus no matter your age, national origin, ethnicity, religion, gender, sexual orientation, marital or disability status.

Contact

If you have matching experiences and are interested in this exciting role and opportunity to work for a world-renowned brand and would like to find out more about this position, please contact us via Xing or by emailing your CV and motivation letter to :

[email protected] look forward to hearing from you.