Digital Business Development Specialist

Empowering people, creating technology.

Responsibilities :

Develop, implement and manage business development plans according to strategic projects and initiatives

Identify and evaluate new opportunities for growth in current and prospective markets

Develop and execute marketing campaigns, including relevant content creation

Acquire new leads by converting digital traffic through landing pages and other avenues

Optimize the online presence with regards to search engine optimization and conversion rate optimization

Conduct market research and analysis

Strong contribution and creative input for the implementation of digital tools for lead generation, sales support, and customer retention

Internal partner for customer service activities

Support the marketing team with daily tasks (e.g. preparation of offers)

Qualifications :

Degree in marketing, communication, or comparable qualification

2+ years of professional experience in B2B digital marketing and business development, ideally in an industrial company

Thorough understanding of digital marketing elements such as SEO / SEM and Google Analytics

Experience with website conception and interface design

Creative mindset and hands-on mentality

Technical expertise in the hydraulic and accumulator market is a bonus.

Familiarity with CRM software and other sales tools would be advantageous.

Fluent in English and German

Communication & Collaboration : Communicates clearly and concisely, while engaging proactively with colleagues at all levels of the organization.

Value for Customers : Anticipates, understands and meets internal / external customers’ needs and expectations. Develops solutions based on a customer centric approach.

Innovation : Drives and supports innovative ideas, while taking informed risks to seek and develop new or improved solutions.

Drive & Execution : Proactively identifies what needs to be done and takes action. Explores new ways and pursues new opportunities.