As our SDR (m/f/d), you own the top of our B2C funnel: qualifying homeowner inquiries across PV systems, wallboxes, heat pumps, air conditioning, and Elektro-Checks, and routing them to the right partner electrician. It's a high-volume, consumer-facing role — most of your day is on the phone or in chat with homeowners, and regularly with our partners.
Your Impact
Respond fast to inbound B2C leads and qualify them against clear, trade-specific criteria.
Keep the funnel full by following up on stalled inquiries and other sourced leads.
Route qualified projects to the right partner by capacity and region, and keep partners aligned on lead quality and pipeline.
Guide homeowners through a large, unfamiliar investment decision with patience and clarity — while keeping CRM data clean and hitting volume and SLA targets.
0–2 years in an SDR, inside sales, customer service, or another high-volume, consumer-facing phone/chat role.
Native or near-native German (C1+) and working English.
Energized by high call/chat volume and clear targets, not drained by it.
An empathetic communicator who builds trust quickly with non-technical homeowners — and is comfortable being a regular contact for external partners.
Bonus: interest or background in solar, heat pumps, EV charging, HVAC, or the electrical trades
Attractive fixed salary plus a performance-based bonus, paid out quarterly
Hybrid work setup (2 days/week in our Berlin office)
30 vacation days and Deutschlandticket or Urban Sports Club membership
Real ownership, flat hierarchies, and a supportive, ambitious team
Sounds like you? We'd love to hear from you. smalt is an equal-opportunity employer — we welcome applications from people of all backgrounds.
Smalt is the AI-first backoffice and growth engine that empowers skilled tradespeople to become entrepreneurs.
We support craftsmen in starting and scaling their businesses by providing a digital backoffice – from setup, company registration & launch, to offer creation, invoicing, documentation, talent retention, and revenue growth tools.
Smalt is building the tech-first backbone to solve the labour productivity gap and create an abundance of craft entrepreneurs globally.
Since inception in 2023, we have raised €12M from leading venture capital firms including General Catalyst, Owl Ventures, noa, and others.
We’ve built strong revenue traction (€4–5M+) in our integrated service delivery business and are now rapidly expanding our partner network model.
Sales Development Representative – B2C GTM (m/f/d) • Berlin, Berlin, DE
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