Market Sales Manager, Golf Technology

Job Description

Our BRS Golf technology and services help golf course operators increase rounds, grow revenue, expand their reach, and run more efficient, profitable businesses. Today, more than 9,000 courses across North America, the UK, and Europe trust BRS and GolfNow to power their operations.

This is an exciting time for the golf industry. At BRS and GolfNow, we are playing a leading role in shaping it’s future, challenging the status quo, developing innovative technology solutions, and helping operators build more sustainable, high-performing businesses.

While we maintain the agility, pace, and entrepreneurial spirit of a start-up, we are backed by the scale, resources, and stability of a global organisation. This combination allows us to move quickly, innovate continuously and deliver meaningful impact across the markets we serve.

The primary focus of this role is driving the acquisition of BRS Premier and GolfNow - our golf club management software and distribution platform. As a Market Sales Manager, you will play a critical role in expanding market share through new business generation, positioning our technology and services as the leading choice in the industry.

This is a front-line, hunter sales role suited to someone who thrives on momentum, persuasion, and consistently outperforming targets. You will be responsible for identifying, engaging, and converting new customers, building a high-quality pipeline, and delivering sustained club acquisitions across your region.

Success in this role requires targeted prospecting, strong commercial judgment, data-led decision-making, and the tenacity to move opportunities from first conversation through to close.

Key Responsibilities

• Drive BRS Premier and GolfNow sales to grow market share across the region.
• Own and deliver your regional acquisition strategy, securing new club partnerships and contributing to long-term growth.
• Apply a consultative sales approach to uncover customer needs and pain points, translating these into compelling, persuasive pitches.
• Build advanced product and competitor knowledge to position BRS and GolfNow as the preferred technology partner through a structured, end-to-end sales process.
• Develop and maintain a strong industry network, engaging decision-makers through outbound prospecting, referrals, events, and existing relationships.
• Leverage CRM data, insights, and tools to prioritise opportunities and optimise sales strategy.
• Consistently meet and exceed sales targets, demonstrating accountability, resilience, and a high-performance mindset.
• Maintain rigorous pipeline management, including accurate Salesforce updates, territory planning, forecasting, and reporting.
• Act as a trusted partner to customers, ensuring commitments are met and enabling a smooth transition to account management for long-term retention.
• Represent the business as a brand ambassador at exhibitions, conferences, and industry events to build pipeline and brand presence.
• Collaborate with international colleagues to contribute to a high-performance sales culture, consistently demonstrating core values and professional behaviours.

Qualifications

Minimum Requirements

The role will be based in Germany and suited to candidates residing anywhere within the territory. It is essential that candidates have:

• 5+ years’ professional sales experience, ideally within a SaaS environment
• Strong technical aptitude with confidence using web-based and cloud-based applications
• Fluent in German and English
• Proven ability to execute a structured, end-to-end sales process with excellent communication and presentation skills
• Results-driven mindset with a strong track record of achieving and exceeding targets and KPIs
• Experience using Salesforce or a similar CRM platform
• Skilled in analysing, collating, and presenting data to support proposals for prospective clients
• Self-motivated, adaptable, and a positive contributor to team culture
• Full German driving license and access to a vehicle

Additional Desirable Skills & Experience

• Education to degree level in a relevant discipline (e.g. Business/ Marketing/ IT).
• Knowledge of the golf industry
• Established network of industry contacts

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with a VERSANT Media employee at one of our locations prior to a hiring decision. VERSANT Media's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to candidateaccessibility@versantmedia.com.

VERSANT Media is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at VERSANT via-email, the Internet, or in any form and/or method without a valid written Statement of Work in place for this position from VERSANT's Talent Acquisition team will be deemed the sole property of VERSANT. No fee will be paid in the event the candidate is hired by VERSANT as a result of the referral or through other means.