Assistant Sales Manager

About AkzoNobel

Since , we’ve been supplying the innovative paints and coatings that help to color people’s lives and protect what matters most. Our world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe. We’re active in more than countries and use our expertise to sustain and enhance the fabric of everyday life. Because we believe every surface is an opportunity. It’s what you’d expect from a pioneering and long-established paints company that’s dedicated to providing sustainable solutions and preserving the best of what we have today – while creating an even better tomorrow. Let’s paint the future together.

© Akzo Nobel N.V. All rights reserved.

Job Description

• Achieve or exceed assigned sell-in sales targets for designated direct paint retailers.
• Identify and acquire new retailer accounts to expand market coverage and strengthen the retail network.
• Drive product distribution growth by identifying new sales opportunities and improving product availability.
• Develop strong relationships with retailers to support business growth and long-term partnerships.
• Drive retailer sell-out performance through effective execution of retailer programmes, including Mix2Win and Painter Loyalty initiatives.
• Collaborate with Painter and Interior Designer sales teams to generate end-user demand and increase product consumption.
• Execute promotional activities, campaigns, and engagement initiatives to improve retailer, painter, and interior designer sales.
• Monitor sales performance and recommend actions to improve sell-out results.
• Manage and grow a portfolio of active retail accounts with consistent purchasing behaviour.
• Ensure effective product range management, tinting machine adoption, and compliance with agreed credit policies.
• Monitor customer accounts, receivables, and outstanding payments to maintain healthy credit management.
• Build strong customer relationships by addressing feedback, resolving complaints, and improving customer satisfaction.
• Implement approved retailer rebate and incentive programmes to drive business growth.
• Continuously identify and secure new retail opportunities to increase market penetration.

Job Requirement

• Diploma, Advanced Level, or Bachelor's Degree in Business, Marketing, Sales, or a related discipline.
• Minimum 3 years of experience in retail sales, preferably within the paints, coatings, FMCG, or building materials industry.
• Experience managing retail accounts and achieving sales targets.
• Exposure to working in a multinational environment is preferred.
• Experience in the paint or coatings industry is an added advantage.
• Strong sales, negotiation, and relationship management skills.
• Proven ability to achieve sales targets and drive business growth.
• Good understanding of retail channel management and customer development.
• Strong communication and interpersonal skills.
• Customer-focused with effective problem-solving abilities.
• Ability to analyse sales performance and identify growth opportunities.
• Proficient in Microsoft Office applications.
• Good command of English; Mandarin/Chinese proficiency is an advantage.

At AkzoNobel we are highly committed to ensuring an inclusive and respectful workplace where all employees can be their best self. We strive to embrace diversity in a context of tolerance. Our talent acquisition process plays an integral part in this journey, as setting the foundations for a diverse environment. For this reason we train and educate on the implications of our Unconscious Bias in order for our TA and hiring managers to be mindful of them and take corrective actions when applicable. In our organization, all qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability.

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