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CRM E-Mail Marketing Manager - all genders welcome

CRM E-Mail Marketing Manager - all genders welcome

Vice Golf CareersMünchen, Bavaria, Germany
Vor 5 Tagen
Stellenbeschreibung

About the Job

Join us in reshaping the future of golf! With a team of over 85 passionate people were dedicated to our mission in revolutionizing the golf industry one swing at a time. Our international marketing team based in Munich is seeking a motivated CRM / EMail Marketing Manager (m / f / x) to become part of our company in a dynamic and innovative environment. Ready to embrace your Vice

Your Fairway

  • Campaign Management : Plan execute and optimize email SMS and direct mail campaigns to drive engagement and conversions.
  • Marketing Automation : Design and manage behavioraltriggered campaigns to enhance customer retention and experience.
  • Subscriber Growth & Segmentation : Develop and implement strategies to acquire highquality email and SMS subscribers optimizing signup flows and lead magnets.
  • Personalization : Implement advanced personalization techniques to increase customer lifetime value and reduce repurchase time.
  • A / B Testing & Optimization : Conduct regular A / B tests across CRM channels using insights to refine messaging targeting and design.
  • DataDriven Strategy : Design and execute databacked CRM campaigns that align with business objectives and customer insights to maximize revenue.
  • Innovation & Best Practices : Stay ahead of CRM trends and explore new opportunities across various CRM channels and emerging technologies to drive customer engagement and retention.
  • CrossTeam Collaboration : Work with Creative IT ecommerce Marketing and other teams to ensure alignment across channels.

Your Scorecard

  • 23 years of CRM experience in B2C ecommerce with a proven track record of driving measurable growth.
  • Expertise in Klaviyo preferred (or experience with CRM platforms like Salesforce Emarsys HubSpot Mailchimp or similar).
  • Experience in marketing to a US audience is a plus.
  • Strong analytical mindset confident in using data to optimize campaigns and solve problems.
  • Excellent communication skills in English (German is a plus but not required).
  • Experience with AI tools and Shopify to enhance automation and personalization.
  • Handson approach with the ability to execute campaigns from concept to completion delivering measurable impact.
  • Interest in golf and understanding of the sports community is a plus but not required.

    • Our Clubhouse

  • We embrace diversity and innovation our motley team comes from all backgrounds and perspectives united by fresh and bold ideas.
  • Taking ownership from day one our ambitious vision relies on every individual stepping up to bring Vice Golf to the next level.
  • Make your work hours fit your life flexible work arrangements and remote work options cater to your worklife balance.
  • Grow with us we place great emphasis on your personal development where you benefit from not only regular performance feedback but also an annual training budget.
  • Escape the routine within the EU youre free to choose your workspace for two weeks a year.
  • Stay active were invested in your wellbeing subsidizing EGYM Wellpass so you can train for only 30 a month.
  • Enjoy! get a delicious lunch with Wolt every week for free our way of helping you save while savoring.
  • Secure your (far) future while retirement might seem distant to you weve got you covered with options to enroll in our corporate pension plan.
  • Work hard play hard work on your golf skills and refine your swing on the stateoftheart golf simulator and putting green in our office.
  • Enjoy the open bar have some Afterwork drinks on our rooftop while enjoying the view of the Alps.

    • About us

    Welcome to Vice Golf where innovation meets performance in the world of golf. From toptier golf balls to cuttingedge clubs apparel and accessories we offer a comprehensive lineup of products tailored to golfers of all levels from enthusiasts to professionals. Established in 2012 Vice Golf has rapidly established itself in markets all around the world captivating people with our highquality offerings.

    Required Experience :

    Manager

    Key Skills

    Digital Marketing,Marketing,Google Analytics,Growing Experience,Conversion Optimization,Google AdWords,Hybris,Magento,Account Management,SEO,E-Commerce,Analytics

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1