Social Media Specialist

Are you passionate about social media and skilled in creating compelling content, and experienced in analysing performance? We are looking for a dynamic Social Media Content Specialist to join the team of a sports equipment company in Krefeld, Germany!

You will be responsible for planning, creating, and publishing engaging content that showcases cutting-edge sports gear and connect with athletes and enthusiasts. You’ll also analyse the performance of each post, track key metrics, and use these insights to refine our strategy and boost audience engagement.

TYPE : Full-time, starting with a 2-year contract, with the potential for a permanent contract.

WORKING HOURS : 40 SALARY : 40k-45k START : ASAP

LOCATION : Düsseldorf (Krefeld), Germany

Social Media Specialist Main Responsibilities :

• Develop and execute a cohesive social media strategy aligned with company goals
• Plan, create, and publish engaging, platform-specific content (posts, images, videos, stories)
• Monitor social media channels and respond promptly to comments and messages
• Track and analyse performance metrics (engagement rate, reach, impressions, conversions)
• Stay updated on social media trends, algorithm changes, and new features
• Visit locations during matches or events to gather content materials
• Conduct interviews with athletes
• Identify and expand into new social media platforms as needed

Operations Coordinator Ideal Candidate :

• More than 3 years of experience as a Professional Social Media Specialist
• Essential skills or experience : content creation, analysing, and German language skills
• Essential Knowledge : Adobe photoshop and other related ● Native level fluency in German and business level fluency in English
• Strong communication skills to collaborate effectively with both internal and external departments
• Good understanding of Japanese corporate culture would be appreciated
• All applicants for the Social Media Specialist must have the right to work in the Germany as the Company is not able to offer visa support.