Senior Product Master Data Manager (all genders)

About tonies :

tonies is the globally leading interactive audio platform for children with more than 10 million Tonieboxes and 125 million Tonies sold. The intuitive and award-winning audio system has changed the way young children play and learn independently with its child-safe, wireless, and screen-free approach. Tonieboxes have been activated in over 100 countries, the content portfolio includes around 1,400 Tonies in several languages. Since its inception, tonies has achieved significant milestones, including listing on the Frankfurt Stock Exchange in November 2021 as well as a globally present team of over 550 dedicated professionals operating from various countries.

Joining our tonies team means being part of an inspiring mission to create innovative and meaningful experiences for children around the world. Together, we’re shaping the future of play, learning, and imagination.

You as part of tonies :

As Senior Product Master Data Manager (all genders) in our Product Operations team, you will play a pivotal role in shaping how we manage, structure, and leverage product data across the company. You will lead the development and governance of our product master data framework for both physical and digital products, ensuring accuracy, scalability, and efficiency across all key systems. In this role, you will act as the key link between Product and other product master data stakeholders (e.g. Production, Supply Chain, Sales & Marketing, Shop, App, Finance), ensuring data integrity and process alignment across the product lifecycle. You’ll also collaborate closely with our Product Systems Manager to drive automation, system integration, and continuous improvement. With your expertise, you will help us build a best-in-class data and systems foundation that supports our growing global business.

Your tasks and responsibilities will include :

Master Data Management & Governance

• Lead and maintain the product master data framework across systems (esp. PLM, ERP, PIM), serving as the primary contact for all product data topics.
• Define and uphold data standards, structures, and governance principles to ensure accuracy and consistency across the product lifecycle.
• Shape and optimize product data processes to ensure scalability, compliance, and efficient cross-system integration.
• Manage product master data, ensuring readiness for prodution, marketing and sales and seamless collaboration with internal and external partners.
• Promote adherence to data standards across teams in collaboration with Data Governance forum / experts through training, communication, and continuous engagement.

Automation, Integration & System Enablement

Data Quality, Insights & Continuous Improvement

What we are looking for :

Why tonies?

Good to know :

As part of our principles, we are committed to supporting inclusion and diversity at tonies. We actively celebrate our colleagues’ different abilities, ethnicities, faith and gender. Everyone is welcome and supported in their development at all stages in their journey with us.

We look forward to hearing from you!

Sabine Schykowski

Talent Acquisition Manager