Teamlead Influencer Marketing & Social Media (m/f/d)

#BEcomeMAXX

Are you passionate about influencer marketing, social media, and powerful brand experiences? As a Team Lead, you and your team will create campaigns that resonate, build communities, and generate genuine enthusiasm. With your keen sense for trends, creators, and storytelling, you'll take our brand to the next level in the fitness and nutrition industry – strategically, creatively, and with a focus on performance. You'll transform reach into impact, content into engagement, and likes into a lifestyle. From Likes to Lifestyle. #BEcomeMAXX

Ready to perform? Your tasks with MAXXimum focus

Strategy & Management

• Development and implementation of the holistic influencer and social media strategy in close coordination with brand, marketing, and e-commerce teams
• Responsibility for goal definition, KPIs, budget planning, and performance analysis in the influencer and social media environment
• Identification of new platforms, trends, formats, and creator and community potential

• Building, maintaining, and developing long-term partnerships with influencers, creators, and brand ambassadors
• Management of all influencer and social media collaborations from selection and contract negotiations to campaign implementation
• Ensuring brand-compliant, authentic, and legally sound collaborations

• Strategic management of content creation together with the team (social media, video, photos, campaign content)
• Development of creative concepts, storylines, and content formats along the customer journey
• Ensuring consistent, high-quality brand presentation across all social media channels

• Leading the influencer and social media team
• Promoting creativity, personal responsibility, and professional development
• Close collaboration with internal departments as well as external partners and agencies

Your skillset - as strong as our protein

• Several years of demonstrably successful professional experience in influencer marketing, social media, or content creation, ideally in a leadership position
• Excellent understanding of current social media platforms, creator ecosystems, and digital trends
• Experience in team leadership, project management, and strategic planning
• Strong sense for brands, aesthetics, storytelling, and target audiences
• Analytical thinking combined with a creative, hands-on mentality
• Excellent communication and negotiation skills
• Structured, independent, and solution-oriented work style
• Excellent English skills

About us

Quality & Innovations from IronMaxx® Nutrition

Premium sports nutrition - Designed in Germany!

Producing the best sports nutrition worldwide is the goal of IronMaxx®.

The production of highly efficient sports nutrition of the best quality and the constant further development of our products led to the award of the State Prize for Excellent Food Quality by the State of North Rhine-Westphalia. However, this is no reason for us to rest on our laurels - we are constantly working with the greatest passion to offer you supplements that inspire, work and taste great! The integration of the latest study results and the evaluation of practical field research in cooperation with professional sports clubs and our customers have led to permanent innovation in the development of new sports and fitness nutrition at IronMaxx® Nutrition since the company was founded in 2004.

In addition to the basics of sports nutrition in the areas of strength/endurance, muscle building and diet, this includes effective nutritional supplements for health and prevention, intelligent new combinations of active ingredients and improved dosage forms, such as our Tricaps®.

In the area of protein products, for example, IronMaxx® has set a milestone in the evolution of the latest sports nutrition products with the development of water-based protein powders in over 31 flavors. The sweet spread with the world's highest protein content, IronMaxx® Protein Creme, also comes from us.

Designed in Germany - as a German sports nutrition manufacturer, IronMaxx® is also committed to outstanding quality and seamless quality control.

High performance - the goal is the goal.

Well-known professional clubs, such as the eight-time German ice hockey champions, the "Kölner Haie", or the traditional handball club VfL Gummersbach with its unique success story, have relied for years on the efficient sports nutrition from IronMaxx® and on our expertise in the use and mode of action of nutritional supplements.

While in many areas of life the "path is often proclaimed as the goal", our customers usually have a very clear idea of their "dream body" and its desired performance. This passion to achieve their personal goal is something we share with all our partners and customers - be it an athletic body, achieving new personal bests, reducing body weight or achieving sporting team success.

IronMaxx® products have therefore become an integral part of the product range of many European fitness studios, wholesalers, pharmacies and body stores in recent years due to their high quality.