Director Demand Generation

FactFinder is Europes leading eCommerce product discovery and search solution. Our authentic intelligencecombining artificial and human intelligencehelps thousands of B2B and B2C brands understand every shoppers intent from the first click boosting conversions and revenue by over 30%. For over two decades weve powered billions of search queries annually for leading eCommerce businesses.

As Director Demand Generation youll be the engine behind FactFinders commercial growthowning building and optimizing our entire demand generation system across outbound webinars events partnerships and inbound. This is a pivotal highly visible leadership role powering pipeline velocity for our SMB mid-market and enterprise SaaS sales.
Youll lead mentor and grow a high-caliber marketing team collaborating directly with the CMO on strategy while driving operational excellence. Youll design and execute multi-channel campaigns that reliably generate qualified leads and opportunities working closely with our BDR and sales teams to ensure tight alignment from MQL to closed-won.
Are you a builder with a scale-up mindset who thrives on data-driven optimization We expect you to take ownership and execute with autonomy. Were looking for candidates who raise the level of our teams can mentor and inspire others and continuously drive performance improvements across the entire demand funnel.

What youll do:

• Build and own FactFinders demand generation engine across all channels (outbound webinars inbound partnerships events)
• Design and execute multi-channel campaigns focused on new business pipeline MQL/SQL generation and brand elevation
• Own the quarterly demand generation forecast ensuring clear alignment with BDR and sales objectives and revenue targets
• Optimize the entire funnelfrom cold list acquisition and outbound cadences to event and partner co-marketing to inbound nurture streams
• Lead mentor and hire team members; set targets manage budgets and report results with full autonomy
• Work closely with Business Development to craft lists outbound sequences and content that cut through the noise
• Track all performance metrics rigorously (MQL to Opportunity to Closed-Won) and leverage data to continuously optimize campaign performance
• Collaborate across CMO Sales Partnerships and Business Development to ensure strategic alignment and seamless execution
• Innovate with ABM marketing automation new tools analytics and cutting-edge SaaS marketing best practices