Business Development Manager

As a Business Development Manager the dynamic individual will develop and mine an active pipeline of location-based digital marketing opportunities. This resource is responsible for growing our new business client base with a focus on enterprise level clients across Germany. Additionally this person will be engaged in enterprise lead generation and growing the new business portfolio at DAC. The BDM should possess a network of beneficial contacts/relationships allowing them to hit the ground running.

Key Responsibilities

• Drive an outbound-heavy acquisition strategy to generate qualified meetings with CMOs CEOs and Marketing Leads
• Build targeted prospect lists in Apollo execute structured multi-step outreach sequences in Lemlist and track pipeline progression in HubSpot
• Develop high-quality outbound sequences that communicate DACs value clearly
• Lead the complete sales cyclefrom first interaction to signed agreement
• Collaborate with Account Directors Paid Media SEO and Strategy teams to define scope and build detailed proposals
• Maintain an accurate and up-to-date pipeline in HubSpot including forecasting and reporting for leadership
• Conduct market and competitor research to refine outreach and identify emerging opportunities
• Represent DAC Group Germany at industry events conferences and webinars
• Share insights with leadership to influence positioning messaging and go-to-market refinement
• Identify opportunities for cross-selling and upselling within early-stage relationships
• Contribute to continuous improvement of outbound playbooks scripts and campaigns
• Coach junior SDR team members when needed

Requirements

• 5 years of experience in business development or B2B sales ideally in digital marketing
• Strong understanding of Local SEO Paid Media Content Marketing Analytics and AI-driven solutions
• Proven success in outbound-driven sales environments
• Hands-on experience with Lemlist Apollo and HubSpot
• Strong relationship-building negotiation and presentation skills
• Ability to position complex digital marketing solutions in a simple value-oriented way
• Experience managing longer consultative sales cycles
• Highly organized with strong CRM discipline and forecasting accuracy
• Ability to build segment and prioritize prospect lists efficiently
• Commercial mindset with a drive for measurable outcomes
• Fluent English; German fluency preferred for DACH outreach
• Strong internal collaboration skills with cross-functional teams
• Self-driven proactive and comfortable in a fast-paced agency environment

• Competitive salary and performance-based bonus structure

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