Team Lead Conversion Content (all genders)

Welcome to Glow25!

We are a dynamic, fast-growing Beauty & Pro-Aging company based in Berlin – with a heartfelt mission : creating glow moments. For our customers, for our team, for everyone who wants to feel comfortable in their skin and let their inner beauty shine.

For us, work is more than just productivity – it should inspire, excite, and bring joy. And this is where you come in! We are growing fast and are looking for smart, empathetic people who are eager to build something special with us.

Join Glow25 and become part of a vision that redefines beauty. We can’t wait to meet you!

These are our current challenges and future goals :

As a Team Lead Conversion Content (all genders) at Glow25, you'll be the strategic and creative backbone of our paid media function. You combine a strong performance mindset with creative thinking and lead our Conversion Content team with clarity, energy, and focus. Your mission : to drive iterative, high-performing ad production.

You’ll develop cross-channel creative strategies, turn product insights and customer data into testable ad concepts, and orchestrate a smooth, data-driven creative workflow with your team of copywriters, video editors, project managers, and UGC creators.

This is where we need your support :

• Team leadership : You’ll take on direct leadership of our Conversion Content team – from copywriters and video editors to project managers.
• Creative strategy : You own the strategic direction for our paid creatives across Meta, TikTok, Native and other platforms – in alignment with performance and new customer acquisition goals.
• Briefing & testing : You translate campaign needs into creative briefs and define testing roadmaps in close collaboration with Media Buying.
• Creative operations : You coordinate priorities, timelines, and capacities to ensure a smooth and scalable creative workflow.
• Cross-channel alignment : You work closely with the Brand team to ensure consistency and creative synergy across touchpoints.

You have the following experience :

That's something you can look forward to :

Yay! You've made it this far!

But there’s one more thing we want to say : Don’t hesitate! Especially if you’re a woman, or from an underrepresented group. Even if you don’t check every box, we want to encourage you to apply anyway. We believe that a diverse range of perspectives and experiences makes a team stronger – and the stronger our team is, the better we can fulfil our mission of helping people bring more energy into their daily lives.

Hey! Wir sind Primal State – ein junges, stark wachsendes Health & Well Aging Unternehmen aus Berlin. Mittlerweile gehört Glow25 - eine Collagen Company, die neue Maßstäbe im Well-Aging-Markt setzt, als weitere, sehr erfolgreiche Marke zur Primal Familie. Wir haben es uns zur Mission gemacht mit hochwertigen Nahrungsergänzungsmitteln, Menschen jeden Tag vital und gestärkt in den Tag starten zu lassen.