Business Development Manager (f/m/d) Indirect Sales Europe

At Instagrid you are part of the clean-tech revolution by bringing pure energy into your region, helping professional workers transitioning away from combustion generators and making it possible for them to experience a safe, efficient, clean and silent energy solution.

Building on our success in direct sales and initial achievements with partners in indirect sales, we are looking for you as Business Development Manager – Indirect Sales Europe to strategically and operationally expand the indirect sales channel across all European sales units.
Working closely with local sales teams, you will play a key role in exponentially increasing our market presence and implementing our go-to-market strategy with distribution partners.

In this role, you will drive the growth of our indirect sales channel across Europe by shaping strategy, managing partnerships, and enabling teams for success.

Strategy & Business Development

• You further develop and implement our European distribution strategy as a key growth driver.

• You identify, evaluate, and select potential distribution partners in close collaboration with local Heads of Sales and the Regional Director.

Channel Management

• You define and implement clear channel principles for a complementary, high-growth sales channel.

• You ensure compliance with indirect sales guidelines and related processes across all sales units.

Marketing & Enablement

• You make sure marketing concepts and point-o-sale materials for the distribution channel are available.

• You ensure training concepts and content are in place for internal teams and partners – covering product knowledge, sales arguments, and market positioning.

Operational Sales Support

• You conduct regular business reviews with partners in cooperation with local sales colleagues.

• Several years of experience in B2B sales at a distributor or reseller (construction industry knowledge is a plus)

• Deep understanding of distribution, efficient sales structures, and avoiding channel conflicts

• Experience in introducing new brands and product categories to resellers and strategically managing distribution partners

• Strong communication and presentation skills, stakeholder management, and teamwork in an international environment

• Ability to work independently and succeed in a dynamic, entrepreneurial setting

• Fluent in German and English

• Willingness to travel (approx. 25%) within Europe

Your benefits

• Competitive salary with fixed and performance-based components

• Flexible schedule and hybrid work options

• Electric company car for business and private use

• 30 vacation days plus 5 special leave days and 5 baby leave days

• Urban Sports Club membership subsidy

• Discounts on sustainable online shops

• Join a company at the forefront of innovation

• Laptop (Mac or Windows) and smartphone (Apple or Samsung)

This is Instagrid

Pure instant power. Anywhere. We have created the world’s most advanced portable power supplies, bringing freedom to the way our customers work. With you we want to shape a world where advanced technology meets environmental responsibility and create lasting impact. Driven by our curiosity and the desire to leave tomorrow's world cleaner than we found it yesterday. Join us in transitioning away from combustion generators to a cleaner alternative for fast, measurable, and real outcomes. What we’ve achieved so far is just the beginning.

At Instagrid, we are deeply committed to equal employment opportunities as we believe in the power of diverse teams. We do not just accept diversity but actively search for the best talent regardless of gender, ethnical origin, age, religion, sexual orientation or place of origin. Working as a team, we treat each other with respect and value each other’s opinions to achieve our common goals.

We are looking forward to receiving your application!