Field Marketing Manager DACH (German-speaking) (m / w / d)

Wir bei Cision glauben daran, dass jeder Einzelne etwas bewirken kann. Hier wird Ihre Stimme gehört, Ihre Ideen werden geschätzt und Ihre einzigartige Perspektive fördert unseren gemeinsamen Erfolg. Als Teil unseres globalen Teams gedeihen Sie in einem Umfeld, das Neugier, Zusammenarbeit und Innovation fördert. Gleichzeitig leisten Sie sinnvolle Beiträge zu den Marken, die wir unterstützen.

Gestalten Sie mit uns die Zukunft der Kommunikation und bauen Sie authentische Verbindungen voller Bedeutung auf. Ob Sie komplexe Probleme lösen oder kühne Innovationen vorantreiben, Ihr Wachstum ist unser Erfolg. Gemeinsam gestalten wir die Gesprächsinhalte der Zukunft.

Stärke deinen Einfluss bei Cision. Werde gesehen, werde verstanden, sei du selbst.

At Cision, we believe in empowering every individual to make an impact. Here, your voice is heard, your ideas are valued, and your unique perspective fuels our collective success. As part of our global team, you'll thrive in an environment that champions curiosity, collaboration, and innovation, all while making meaningful contributions to the brands we accelerate.

Join us in shaping the future of communication and building authentic connections that matter. Whether you're solving complex problems or driving bold innovations, your growth is our success, and together, we’ll create the conversations of tomorrow.

Empower your impact at Cision. Be seen, be understood, be you.

About the Role

As the Field Marketing Manager for DACH, you're a seasoned Demand Generation Marketer looking to make an impact with a dynamic team. In this role, you'll be responsible for creating and managing B2B lead generation campaigns that drive high-quality leads for our sales team. You’ll play a key role in shaping the regional strategy and take full ownership of planning and executing content and messaging specifically for the DACH audience. We’re looking for someone with a strong sense of ownership who is excited to be hands-on throughout the entire process, from start to finish.

What You'll Do

• Develop and execute regional demand programs mapping audience-centric themes and content to target the audiences throughout the buying cycle to achieve pipeline creation and revenue goals.
• Execute regional campaigns including event marketing, webinars, content marketing, emails, digital and social.
• Work closely with our DACH sales team and forge strong communication and processes between teams.
• Continuously measure and appropriately adjust campaign effectiveness, lead generation performance, lead conversion ratios, sales cycle conversions.
• Create new or adapt global content to regional specificities in an intuitive and resourceful manner.
• Manage official German Cision and Brandwatch social accounts and represent the company on relevant discussions on those and other social media platforms.
• Contribute to the regional digital marketing strategy with team members - either directly or through agency - including PPC, SEO, retargeting and paid social media.

What You'll Bring

What We Offer

#Germany