PR Manager (m / f / d) at INNOCEAN Worldwide Europe GmbH | softgarden
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PR Manager (m / f / d)
Full Time
Hybrid
With Professional Experience
2 / 2 / 25
Berlin / Frankfurt
We are INNOCEAN Europe. A marketing and communications network that combines pan European collaboration with local expertise and execution. Founded as an in-house agency for the up-and-coming brands Hyundai and Kia, we continue to be inspired by the words of Chung Ju-Yung : “Have you tried?” With this in mind, we help brands and people unleash their potential and live up to their role as challengers.
To strengthen our team, we are looking for you to join us as soon as possible as
PR Manager (m / f / d)
Location : Berlin
As a PR Manager (m / f / d), you’ll play a pivotal role in shaping and sharing the story of a dynamic, growing organization. This is a unique opportunity to manage PR activities in-house, collaborate with senior leadership, and develop a solid media network in European markets. You will work under the guidance of Susanne,our COO, gaining exposure to strategic PR decision-making and execution. With the potential to lead or collaborate with an external agency when needed, this role offers flexibility and growth within a supportive, innovative environment.
Your Tasks :
Public Relations Strategy Development & Execution :
Lead and execute the company's PR strategy, aligning with business goals and brand identity.
- Formulate and implement PR plans to enhance brand awareness and secure positive media coverage.
- Create and distribute press releases, corporate announcements, and newsletters.
Website Management & Content Creation :
Oversee website management and content updates, ensuring accuracy and relevance.Coordinate with internal teams to publish news, blog posts, and press releases.Collaborate with design and technical teams to enhance user experience.News Gathering & Media Outreach :
Stay informed on industry trends and competitor activities.Develop relationships with journalists, bloggers, and media professionals across Europe.Proactively pitch story ideas and press releases to secure media coverage.Relationship Building with European Media & External Stakeholders :
Manage and nurture relationships with key media outlets and bloggers.Organize press conferences, media briefings, and events.Represent the company at media events and with external stakeholders.Administrative PR & Reporting :
Provide administrative support for PR activities, including managing media inquiries and updating media lists.Track and report on PR campaign effectiveness.Prepare detailed reports on PR efforts and maintain records of press releases and articles.Agency Evaluation & Interim Solutions :
Assess the need for outsourcing PR functions to external agencies.Oversee collaboration with PR agencies, ensuring alignment with company objectives.Manage relationships with external PR partners.Crisis Management & Media Relations :
Assist in crisis communication efforts and develop a crisis communication plan.Handle urgent media inquiries and navigate sensitive issues with professionalism.Your Profile : Skills :
Education : Bachelor’s degree in Public Relations, Communications, Marketing, or a related field preferred.
Experience :Proven experience in a PR Manager or Public Relations role.
Focus on media relations, website management, and content creation.Minimum of 3-4 years in PR or communications.Strong track record of securing media coverage and successful PR campaigns.General Job Requirements :Expertise in managing PR strategies and building media relationships.
Ability to work across multiple communication channels.Effective collaboration with internal teams and external stakeholders.Skills and Personality :
Writing Skills : Exceptional writing, editing, and storytelling abilities.Communication : Strong verbal and written communication skills.Website Management : Experience with CMS tools (e.g., WordPress) and technical team collaboration.Media Relations : Extensive experience with journalists, editors, and media contacts in Europe.Project Management : Strong organizational skills for managing multiple PR initiatives.Problem Solving : Ability to identify PR challenges and devise solutions.Willingness to Travel : For client meetings, site visits, and project executionOur Benefits :
An international and diverse team with a lot of fun at workWith Pluxee vouchers, part or all your lunch is on usDiscover your potential - with trainings and further development for the next step in your professional careerFocus on your aspirations - in our modern facilities and thanks to an excellent infrastructureMore corporate benefits and the possibility of hybrid working (on-site and home office) await youOur Offer :
We offer you a work environment in which you can grow and have an impact on the way we design that growth. If you like to become part of a very international team with collaboration spirit click on Apply Online .
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