Senior Marketing Lead - Remote, Germany - ASAP start!
Our client is a forward-thinking company dedicated to transforming healthcare empowering thousands o take control of their own health.
Together with leading medical professionals, they have developed a modern, digital, and patient-focused healthcare model.
They are looking for a dynamic Marketing Lead to drive growth and build a powerful brand.
If you're passionate about crafting innovative marketing strategies and driving results, we encourage you to apply.
Key Responsibilities :
- Strategic & Operational experience : Develop, implement, and analyze impactful marketing strategies to elevate brand awareness and engagement.
- Full P&L Responsibility : Oversee budgeting, financial planning, and reporting for the marketing department.
- Innovate in Online Marketing : Stay on top of new trends and develop targeted campaigns for the cloud and health sectors in collaboration with the commercial team.
- Boost Marketing Efficiency & Customer Experience : Lead strategic and operational initiatives focused on a seamless customer journey and impactful brand touchpoints.
- Digital Campaign Management : Oversee social media, SEO, and SEA strategies, ensuring effective and optimized digital presence.
- Website Oversight : Manage content and design for all digital platforms, ensuring a cohesive and engaging brand experience.
- Campaign Concept Development : Craft and execute advertising campaigns, from budgeting and targeting to platform selection and performance optimization.
Qualifications :
Experience : 5+ years in marketing, ideally within a tech or health-tech scale-up environment.Digital Marketing Expertise : Proficiency in Google Ads, social media advertising, and SEO best practices.Industry Knowledge : Familiarity with healthcare professionals as a target audience is a strong advantage.Brand Development : A bold, creative thinker with the vision and drive to elevate brand positioning and influence.Product Passion : Strong enthusiasm for driving the brand’s future, with a strategic vision for growth.Language Skills : Fluent in both German and English, with strong communication and creativity as core strengths.If you're ready to take on a key role in shaping the future of healthcare with an innovative, growing company, please apply or send your CV to [email protected].