Category Manager OTC - Wellness & Lifestyle (m/w/d)

Description Overview

As Category Manager OTC - Wellness & Lifestyle, you’ll be at the forefront of shaping Perrigo’s commercial success in the DACH region. This is more than a category role - it’s a strategic leadership position where you’ll champion the voice of the shopper and customer, translating insights into bold, market-winning actions. You’ll be a key partner to Cluster and Central CS&I teams, influencing innovation and ensuring that centrally developed tools are tailored for local success. If you thrive in dynamic environments, love turning strategy into impact, and want to shape the future of wellness and lifestyle in the mass market—this is your opportunity to lead from the front. In this role you will report to the Head of CS&I and BI DACH.

Scope of the Role

• Deliver country business goals and translate budget targets into actionable channel strategies
• Lead the deployment of brand plans and Go-To-Market strategies across Sales and Marketing
• Define and execute the Perfect Store vision, drive innovation, and own KPI tracking
• Collaborate cross-functionally to build capability, optimize tools, and elevate customer development excellence
• Shape and tailor commercial strategies to win across channels, based on external market realities and shopper insights
• Create impactful selling tools and trade stories to support execution and drive growth in every channel
• Partner with central and cluster teams to influence innovation needs and ensure local relevance
• Lead cycle planning and commercial forums with a focus on simplicity, speed, and effective implementation

Experience Required

• Extensive experience in a large FMCG/Consumer Health environment, including leadership experience
• Strong preference for extensive experience in Shopper & Trade Marketing and Sales
• Proven experience in successful business delivery in commercial roles
• Proven ability to develop & implement effective strategies, processes, & controls; including trade funds management & supporting comprehensive business planning processes like JBP’s, Pharmacy FSF cycle plans
• Demonstrated success in external relationships and integrating omni-channel strategies and managing retailer relationships
• Fluency in German and English (written and spoken)
• Hands-on experience with Go-To-Market planning, budget ownership, and KPI tracking
• A passion for shopper-centric thinking and building strategies that win in mass market and discount channels

Benefits
We believe our people are our greatest asset. Alongside competitive compensation, we offer benefits tailored to supporting you and your family, as well as career development opportunities to ensure you feel valued and supported, both professionally and personally. Find out more about at Perrigo. Hybrid Working Approach
We love our offices and the setting they provide for in-person collaboration and celebration. But we also appreciate the opportunity to work remotely can energise you too, so we promote flexibility with the ability to work two days a week from home in many roles. We are proud to be included in the Forbes list of "America's Best Employers by State 2024". Find out more Applicants please note: To apply to this position please click the APPLY button at the bottom of the application. (The SAVE button will only save your profile information but not submit an application for this open position.) Thank you. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law. #weareperrigo