Product Marketing Manager (Hiring for Client)

Fluvio is hiring a Product Marketing Manager for the market-leading cloud solutions provider for the temporary staffing and cleaning services industry in Europe.

This requires C1 or C2 level German language proficiency, according to the Common European Framework of Reference for Languages (CEFR).

This is an opportunity to establish and build the product marketing discipline at a market-leading cloud solutions provider for the temporary staffing and cleaning services industry in Europe.

Are you up for the challenge?

We are partnering with our client who provides SaaS solutions for staffing and cleaning service providers in Europe and is quickly becoming the market leader.

The company improves the world of work through end-to-end digitization for service providers, unlocking more job offers and career opportunities for employees and a secure workforce for companies.

Around 5,000 customers and 80,000 end users trust their products to manage 2.2 million workers, 14 billion euros in annual wage payments, and 2 million applications each year.

The company employs over 600 people at 18 locations in Europe.

We are now adding the first Product Marketing Manager to their team to help build upon their unique position in the market and accelerate growth throughout Europe.

Reporting to the VP of Global Marketing, you will be a key player in developing the positioning and messaging for their products aimed at existing and potential customers in the staffing and cleaning services sector.

In this role, you are the link between product management, sales excellence, customer support, sales, and marketing. As the founding Product Marketing Manager, you will have the chance to make a significant impact on the marketing organization and the company as a whole.

Title : Product Marketing Manager

Location : Germany or Austria (HQ is Munich)

Salary : €80-90k

Core Responsibilities :

• Build and develop a best-in-class product marketing function to support and drive product and feature adoption
• Develop and execute the GTM rollout and strategy for all new products and features throughout Europe, including beta testing, team trainings, and communication strategy to drive adoption in conjunction with product management
• Work with product management and sales to ensure successful product positioning and communication to the market, prospects, and customers
• Develop content marketing strategies and create marketing materials such as presentations, product videos, white papers, case studies, blog posts, and more
• Organize and conduct webinars, roadshows, and other events to generate leads and increase product awareness
• Analyze and report on marketing campaign performance for continuous optimization

Key Requirements :

• Completed degree in marketing, business administration, communication sciences, or a comparable qualification
• At least 5 years of professional experience in product marketing, ideally in the SaaS B2B environment
• In-depth knowledge of the development and implementation of product marketing strategies and campaigns
• Experience in working with international, cross-functional Teams, especially product management and sales
• Strong analytical skills and experience in using marketing and analysis tools
• Excellent written and oral communication skills in German and English
• Creativity, proactivity, and a solution-oriented way of working

Unique Benefits :

• A responsible and varied job in a dynamic and growing company
• The opportunity to actively shape the market for software in personnel services and to play a key role in market success
• Flat hierarchies and short decision-making processes
• A motivated and committed team and a pleasant working environment
• Flexible working hours and the option of working from home
• Attractive remuneration and training opportunities

If you have a passion for product marketing, have experience in establishing effective positioning, messaging and go-to-market strategies, and would like to take the opportunity to build and develop an international suite of products, we look forward to hearing from you.