Global Product Marketing Manager

We are a 100% independent, family-owned Luxembourgish company with over 175 years’ experience in the fast-moving consumer goods industry (tobacco products, smoking accessories, vaping, CBD and other nicotine products such as nicotine pouches). Within a dynamic environment towards more reduced risk products, we have embarked on an innovative journey to further strengthen our position in Europe, to grow worldwide and to enter new nicotine categories.

To support this development, we are looking for a Global Product Marketing Manager for our Next Generation Product department based in Hollerich, Luxembourg . You’ll be reporting to our Head of NGP with a lot of exposure to many different departments.

Are you an agile professional and can manage different kinds of projects at the same time? If you’re looking for a role with a direct impact on the successes of our brands, this is for you!

Your responsibilities :

Brand Management

• Design strategic interventions on brand portfolio, marketing and sales plans based on the in-depth analysis of wide sets of data, including sales, shares, consumer insights, media efficiency, competitive activities, etc
• Demonstrate consumer & shopper understanding, gathering insights from key stakeholders and developing plans to meet identified needs
• Create compelling brand materials and leaflets in close cooperation with external agencies
• Collaborate with cross-functional teams to ensure brand consistency and timelines
• Lead new product launches and evaluate brand performance

Brand Execution

Trade Marketing

Your profile :

What We Offer :

All applications will be treated in the strictest confidence.

In the context of recruitment, criminal record no. 3 will be requested.