Senior Data Analyst (fmd)

About the Opportunity

We are seeking an experienced Senior Data Analyst (f / m / d) to help us quantify success across our product identify and prioritise opportunities for product development and find patterns in behaviour that can be used to drive conversations with our customers about how they can get the most out of our Product.

You will own the analytical framework that links product adoption to customer impact and business success. You will collaborate broadly across Product Development and Customer Experience teams to continuously strengthen and scale this framework. Your primary focus will be on designing and implementing repeatable scalable analytical solutions that inform high-stakes strategic decisions across the organization.

The ideal candidate possesses deep fluency in data manipulation and statistical methods combined with a strong commercial mindset. You must be adept at moving beyond descriptive analysis to distill actionable recommendations translating complex data stories into clear impactful insights for both technical and non-technical stakeholders.

While ad-hoc deep-dive analysis will be required the early emphasis is on establishing robust automated measurement systems that guide decisions throughout our business.

What to expect

• Framework Ownership : Design implement and maintain the end-to-end analytical frameworks linking user behavior customer value and commercial outcomes (e.g. retention expansion).
• Analytical Frameworks : Design and maintain analytical frameworks (e.g. funnel analysis cohort analysis statistical modeling) to provide reliable and reproducible measurement of product performance.
• Strategic Analysis & Insight : Perform deep-dive quantitative analysis utilizing statistical methods to measure the drivers of product success operational efficiency and customer experience.
• Data Storytelling : Clearly tell the story of your insights for technical and business stakeholders distilling complex analytical findings into actionable recommendations and strategic narratives.
• KPI Definition & Monitoring : Collaborate with stakeholders across Product and Customer Experience to define implement and continuously monitor key product and operational metrics including setting targets for new initiatives.
• Data Governance & Quality : Work closely with Analytics Engineers to ensure data quality tracking adherence and the integrity of product event schemas and analytical datasets.
• Visualization & Reporting : Build and maintain insightful dashboards and reports in our BI tool (e.g. Looker Tableau) that provide clear self-service information for leaders across the business.

What you need to be successful

Critical :

Desirable :

Whats in it for you

#LI-Hybrid #LI-KH1

Who are we

Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging personalized content at scale. By blending composability with native AI capabilities Contentful enables dynamic personalization automated content delivery and real-time experimentation powering next-generation digital experiences across brands regions and channels for more than 4200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful working from hubs in Berlin Denver San Francisco London New York and distributed worldwide.

Everyone is welcome here!

Everyone is welcome here is a celebrated component of our culture. At Contentful we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race color national origin religion sexual orientation gender gender identity age physical disability or length of time spent unemployed. We invite you to apply and join us!

If you need reasonable accommodations at any point during the application or interview process please let your recruiting coordinator know.

Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites fake email addresses claiming to be from our company or social media. We do not ask for your personal information such as bank account numbers identification numbers etc through social media or chat-based apps nor do we request or send money for the purchase of business equipment. If you suspect fraud please report it to your local authorities as well as reach out to us at with any information you may have.

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Required Experience :

Senior IC

Key Skills

Databases,Data Analytics,Microsoft Access,SQL,Power BI,R,Tableau,Data Management,Data Mining,SAS,Data Analysis Skills,Analytics

Employment Type : Full Time

Experience : years

Vacancy : 1