Marketing Manager, European Capabilities – Maternity Cover 12 Months - Berlin

Job Overview :

The global capabilities marketing team’s mission is to share our best ideas and advisory breakthrough work with the world.

From Performance Transformation, to Restructuring, Operations, and Digital, our capabilities practices are fast-moving parts of our business that are growing rapidly.

In partnership with our industry practices, the capabilities teams serve our clients during their most transformative moments.

We are seeking a Marketing Manager to lead the marketing activities for our European Performance Transformation, Turnaround & Restructuring, and Operations practices.

In this role, you will be a trusted advisor to Partners and Practice leaders. You will take our ideas to market across various channels, playing a key role in content generation.

Collaboration with our digital / social media, operations, events, editorial, and PR teams will be essential.

We are looking for someone who enjoys innovating and thinking about new ways to build the firm’s profile in the marketplace.

Networking and connecting people across geographies, practices, and key accounts will be a crucial aspect of this role. Above all, we want someone who is passionate about showcasing how our work positively impacts our clients’ businesses.

This is a hybrid role, requiring a minimum of 60% office presence per month.

Key Responsibilities :

Lead the marketing activities of our European Performance Transformation, Turnaround & Restructuring, and Operation practices, including content development and distribution, events, and digital / social media.

Collaborate closely with internal stakeholders to translate our knowledge, ideas, and project work into engaging marketing content such as articles, digital and visual assets.

Manage campaigns end-to-end, from idea generation to execution, post-analysis, and budget management, with a clear focus on return on marketing investment.

Work closely with our digital, social media, editorial, PR, events, design, and business impact teams to ensure maximum marketing channel success.

Communicate campaign objectives, execution plans, milestones, responsibilities, and results.

Monitor, measure, and analyze the effectiveness of marketing campaign data in collaboration with the analytics team to establish return on marketing investment.

Stay updated on industry trends and provide competitive and channel intelligence.

Ensure appropriate campaign alignment across regions and practices, coordinating efficient and effective campaign rollouts that support commercial objectives.

Required Experience :

• Bachelor’s degree in business or marketing from an accredited university preferred (or comparable experience).
• At least 7 years of experience coordinating marketing campaigns in a highly matrixed environment, working across multiple practices / business units, groups, and / or regions.

Experience in a professional services environment is a plus.

• Regional and / or global experience in developing and delivering marketing content across different channels, including web, social media, events, and PR.
• Passion for creating engaging content for social media and web, with some editing experience preferred.
• Experience working with CRM and marketing automation systems.

Skills and Attributes :

• Strong project management skills, able to work independently and in teams.
• Excellent analytical and planning skills to assess the performance of marketing efforts.
• Self-starter who can demonstrate strong initiative, confidence, and the ability to work with little guidance.
• Comfortable in a fast-paced, fluid, and unstructured environment where priorities often shift.
• Excellent verbal and written communication skills in English.

Why join us at Oliver Wyman?

At Oliver Wyman, we lead with heart - we love what we do and have fun while we do it! We also strive for breakthroughs by questioning, seeking diverse perspectives, and finding powerful and sustainable solutions.

If you share these values and want to work as one and own our impact at the same time, be brave and achieve the amazing with us!

• We’re individuals who are self-starting, motivated, energetic, entrepreneurial about what we do
• We have the common aspiration to have an impact, leave a legacy and change the world. We have no interest in running a steady-state business.

We want to build, grow and shape the environment around us

• We value an environment where every member of Oliver Wyman is encouraged and expected to voice his or her opinion
• We believe that to create a true meritocracy we need to remove artificial barriers to opportunity
• We value people whose lives balance work and non-work activities because we believe they are both more interesting colleagues and are able to make better contributions to the Firm.
• We push ourselves hard to deliver excellence, but we also work to extract the maximum benefit from the flexibility of a project-based business.

We provide the ability to take career breaks for personal or family reasons. We fundamentally value each other’s time and are sensitive to how it is used.

We are an output not input-based culture, have respect for people’s personal decisions, and believe that one's workload must be sustainable.

We seek balance for ourselves and our colleagues.

To learn more, please follow us on Facebook, LinkedIn or Twitter : OliverWyman.

www.oliverwyman.com / careers

Marsh & McLennan Companies and its Affiliates are EOE Minority / Female / Disability / Vet / Sexual Orientation / Gender Identity employers.