We are seeking a CRM Content Copywriter with indepth knowledge of the iGaming industry in Vietnam and strong experience working with CRM automation platforms. In this role you will create engaging content optimize player communication and leverage performance metrics to enhance the user experience.
Responsibilities :
- Developing and executing CRM content campaigns (email push SMS inapp messages).
- Customer segmenting and personalization of communication.
- Using CRM automation platforms to optimize and automate workflows.
- A / B testing and performance analysis of campaigns.
- Working closely with designers and marketing teams to create engaging and localized content.
- Localizing and adapting content specifically for the Vietnam market.
Qualifications :
1 year of experience in CRM marketing or content management.Strong knowledge of CRM automation platforms.Deep understanding of the iGaming industry and player behavior in Vietnam.Fluency in Vietnamese is must have.English is UpperIntermediate and above.Analytical mindset and ability to work with performance metrics.Basic knowledge of UX / UI principles.Nice to have :
Experience in iGaming or FinTech.Basic HTML knowledge for email customization.Knowledge of gamification strategies in CRM.Additional Information :
Remote workVacation : 20 working daysPaid sick leaveLearning CoverageSport coverageMedical insuranceRemote Work : Employment Type :
Fulltime
Key Skills
Junit,Customer Service,Freelancing,Industrial Safety,ACCA,Arbitration
Department / Functional Area : Marketing
Experience : years
Vacancy : 1