Brand specialist Jobs in Neuhofen

JOIN THE TEAM

Chemistry and communication have one thing in common : bonding. As the Communications & Government Relations Unit, we create connections between people, whether it be through internal and external corporate communication or political lobbying. Our goal : an authentic and positive perception of BASF that is consistent with our corporate strategy. Working for us means communicating effectively - for chemistry that connects.

RESPONSIBILITIES

Are you passionate about brands and how they contribute to a company’s business success? Do you want to have a look behind the scenes at both global brand strategy development and local brand activation? Do you want to experience how we, as a B2B company, drive the perception and trust of a USD 9.2 billion brand?

In our brand strategy and reputation team, we closely collaborate with internal and external stakeholders around the globe to strengthen the BASF brand. As a working student, you will assist in shaping our branding strategies and enhancing our company's reputation on the market.

• Collaborate with the brand community members to drive forward exciting brand strategy projects from concept to implementation.
• Contribute innovative ideas to enhance our brand perception – internally and externally.
• We have the content – you bring the ideas! Integrate them when preparing and conducting workshops and management presentations.
• Gain insights on how we consulting on brand management and corporate design topics in line with the BASF umbrella brand.
• Conduct desk research and data analysis to derive strategic priorities.

QUALIFICATIONS

BENEFITS