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Unity developer • landau in der pfalz
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(Senior) Performance Marketing Manager (w / m / d) - hybrid
heoD-76863 Herxheim, GermanyYour mission and responsibilities :
heo GmbH is a leading international distributor and brand developer in the pop culture and trading card gaming (TCG) space. As the company behind Ultimate Guard, a premium brand dedicated to innovative and high-quality accessories for trading card games, we are passionate about delivering products that protect and elevate the TCG experience.
We are currently seeking a highly skilled and motivated (Senior) Online Marketing Manager to join our team. In this role, you will take full ownership of our performance marketing efforts across multiple channels to drive user acquisition, engagement, and ROI — from strategic planning through to hands-on execution.
- Full strategic and operational responsibility for all paid performance channels, including SEA, Paid Social (e.g., Meta, TikTok), Reddit, Twitch, and Amazon Advertising
- Conceptualization, setup, and continuous optimization of campaigns across the entire funnel
- Development and execution of Conversion Rate Optimization (CRO) strategies
- Monitoring and analyzing campaign performance, deriving actionable insights and optimization measures
- Building and maintaining a solid KPI framework to measure effectiveness and growth
- Collaborating closely with internal teams (e.g., brand, product, creative, e-commerce) to align marketing initiatives
- Staying up to date with digital marketing trends, best practices, and innovations in the TCG and broader e-commerce landscape
- Supporting additional channels such as Affiliate Marketing and Programmatic Display where applicable
Your superpowers :
What´s in it for you :
Betriebliche Altersvorsorge
Bike-Leasing
Corporate Benefits
Events
Fitness-Angebote
Flexible Arbeitszeiten
Sonderurlaube
state of the art equipment
Superhelden-Rabatt
Your mission and responsibilities :
heo GmbH is a leading international distributor and brand developer in the pop culture and trading card gaming (TCG) space. As the company behind Ultimate Guard, a premium brand dedicated to innovative and high-quality accessories for trading card games, we are passionate about delivering products that protect and elevate the TCG experience.
We are currently seeking a highly skilled and motivated (Senior) Online Marketing Manager to join our team. In this role, you will take full ownership of our performance marketing efforts across multiple channels to drive user acquisition, engagement, and ROI — from strategic planning through to hands-on execution.
Your superpowers :
What´s in it for you :
Betriebliche Altersvorsorge
Bike-Leasing
Corporate Benefits
Events
Fitness-Angebote
Flexible Arbeitszeiten
Sonderurlaube
state of the art equipment
Superhelden-Rabatt