Marketing Manager General Surgery & Thoracic DACH

Primary Function of Position:

This position will implement and execute marketing programs for the Region and drive adoption and growth of da Vinci surgical procedures. The focus will be in strategic growth areas for General Surgery and Thoracic. The Marketing Manager is also expected to work with a cross-functional regional sales and training team working closely with the European marketing group.

Roles and Responsibilities:

• Understand your market:
  • Develop and execute regional/country marketing tactics with a focus on General Surgery & Thoracic. This will include detailed activities to be implemented in a defined timeline and budget in alignment with Sr. Group Manager Marketing DACH strong collaboration with the European marketing team and local sales leadership.
  • Strong partnering with clinical and capital sales teams in a growing competitive environment for analysis targeting and regional action planning purposes.
• Maintain alignment on target procedures/products
  • Work closely with Market Access and Clinical Affairs to develop and implement publication strategies that will support procedure adoption goals.
  • Collaborate with Training department to identify and support the development of regional sales team. Deliver content for regional company meetings.
  • Act as a Medical Device Consultant (Medizinprodukteberater) in Austria and Germany after appropriate training as per legal requirement and provide guidance insight and support in the proper handling of Intuitive medical devices.
• Build Value Props Stories Tools Events and Engage 3Ps
  • Deliver corporate clinical & capital marketing and sales tools to achieve short and long-term goals for procedures /sales quotas products and system sales Develop Speaker/Teacher/ /Executive KOLs.
  • Partner with key surgeon champions (KOLs) to develop and implement leading robotic clinical education programs and symposia to drive competency and utilization of da Vinci Surgery.
• Quantify the impact (QTI) clinical economic strategic evidence
  • Work closely with local Market Access Manager team to assist in development and execution of cost effectiveness/ value strategies in key markets.
  • Collect analyze and share competitive data for strategic positioning and initiatives.
  • Validate Clinical and Economical data with reference case observation centers key surgeon champions (KOLs) and proctors.
• Align with relevant Surgical and Executive societies
  • Develop and implement Intuitives presence at key national conferences including robotics symposia postgraduate (PG) courses live surgical broadcasts tradeshow booth promotion and presence.
  • Collaborate with respective surgical societies to implement standardized robotic training pathways and curricula.

Qualifications :

Required Knowledge Skills and Experience:

• 3 years of clinical / Product marketing experience in a therapeutic medical device company. Surgery & Thoracic experience strongly preferred.
• Strong knowledge of procedure steps and anatomy in surgical specialties covered required.
• Surgical and/or Operating Theatre (Room) sales experience preferred.
• Proven ability to effectively position and procedure / product messages and develop strong sales support to drive desired adoption.
• Demonstrated success in building clinical education and marketing programs to drive product / procedure growth.
• Fluency in German and English is required.
• Superior verbal and written communication skills teamwork and interpersonal work across multiple constituents.
• Self-starter with ability to take leadership in unstructured environment.
• A keen ability to manage projects keeping to budget organizing prioritizing and coping with multiple tasks.
• Ability to travel 50%.

Additional Information :

Wir schätzen jede Person in ihrer Individualität unabhängig von Geschlecht ethnischer oder sozialer Herkunft Religion besonderen Bedürfnissen Alter oder sexueller Identität. Diskriminierung hat bei uns keinen Platz.

Haftungsausschluss für US-Exportkontrollen: In Übereinstimmung mit den U.S. Export Administration Regulations (15 CFR 743.13(b)) können einige Positionen bei Intuitive Surgical US-Exportkontrollen für potenzielle Mitarbeitende unterliegen die Staatsangehörige von Ländern sind die derzeit einen Embargo- oder Sanktionsstatus haben.

Bestimmte Informationen die Sie im Rahmen der Bewerbung angeben werden verwendet um festzustellen ob Intuitive Surgical (i) in Ihrem Namen eine Exportlizenz von der US-Regierung einholen muss (das Lizenzierungsverfahren der Regierung kann bis zu sechs Monate dauern) oder (ii) einen Technology Control Plan (TCP) implementieren muss (verlängert den Einstellungsprozess in der Regel um 2 Wochen).

Für alle Positionen bei Intuitive die Exportkontrollen unterliegen steht ein endgültiges Angebot unter dem Vorbehalt dass vor dem geplanten Eintrittsdatum eine genehmigte Exportlizenz und/oder ein vollständig ausgeführter Technology Control Plan (TCP) vorliegt. Das Eintrittsdatum kann dabei angepasst werden sofern der Genehmigungsprozess den Einstellungsbedarf nicht unangemessen beeinträchtigt.

Remote Work :

No

Employment Type :

Full-time

Key Skills
Business Development,Business,Marketing,Company Website,General Managements,Communication,CRM,Market Research,Project Management,Content Marketing,Facebook,Email Campaigns,marketing collateral,Powerpoint,Analytics
Experience: years
Vacancy: 1