Social Media Manager

In 2017 Jan Sapper Paperlikes founder and CEO developed and launched a screen protector for the iPad that became an instant hit with digital artists and notetakers.

Since then weve come a long way.

Today we sell professional accessories for iPad users worldwide through our Shopify store Amazon and retail stores. Weve built a global team (25 amazing people from all over the world) and a brand that is well-respected in our community.

And thats where you come in. Weve built a solid foundation with 250k followers across all social media platforms. Now were looking for a strategic data-driven Social Media Manager to own and evolve how Paperlike shows up on social and help us grow a brand that people genuinely love.

About this Role

Were looking for a full-time Social Media Manager to own Paperlikes presence across all brand channels. This isnt a content creation role. Its a strategy role. Youll be responsible for how the brand communicates on social: what we say when we say it to whom and why its working (or not).

Youll own the publishing calendar manage community engagement drive creator seeding outreach and report on the metrics that actually matter. Youll bring a strong point of view on strategy and the organizational rigor to execute it.

What will you do as Paperlikes Social Media Manager

Strategy

• Own and drive Paperlikes social media strategy across all brand channels
• Use performance data to inform content decisions optimize for growth and identify opportunities
• Stay on top of platform trends and algorithm shifts and know when to act on them
• Bring strategic recommendations to leadership with clear rationale and measurable goals

Content & Publishing

• Own the social publishing calendar end-to-end: planning scheduling and quality control
• Write copy across all social channels with a consistent on-brand voice
• Maintain a strong aesthetic eye for what goes out: every post should look and feel like Paperlike
• Project manage the content production pipeline with two video producers and the creative team to brief review and deploy content

Community & Creator Relations

• Manage community engagement across all platforms including DMs and comments
• Lead creator seeding outreach: identify contact and start relationships with relevant creators

Reporting

• Track and report on social reach engagement and community growth on a regular cadence
• Translate data into insights: not just numbers but what they mean and what to do next

>>APPLY HERE<<

Qualifications :

This role is for you if:

• You have a track record of owning strategy (not just executing it).
• You lead with data. You know how to read performance metrics and use them to make decisions.
• Youre a strong copywriter. You can write a caption that stops a scroll and sounds like a real person.
• You have a genuine eye for aesthetics and understand what on-brand actually means in practice.
• You are exceptionally organized. You can juggle a multi-channel publishing calendar creator outreach community management and reporting without dropping balls.
• You have experience with Notion and Sprout Social (not required but a strong plus.)
• Youre comfortable working independently in a remote async-first environment.
• Youre fluent in English with excellent written communication skills.

>>APPLY HERE<<

Additional Information :

Who will you work with (mostly)

• Kayla. Head of Brand Awareness who leads social partnerships and marketing campaigns. Youll report directly to her.
• Elina. Our Partnerships Manager who owns all things creator and brand partnerships. Youll work with her on any campaigns and sourcing UGC.
• Harriett. Our Social Media Support Assistant who is in our inbox five days of the week and will be supporting you in maintaining Paperlikes voice when we comment or DM.
• Content Producers. Two video creators who produce art and productivity content for our organic channels. Youll write the briefs and give feedback on their content before scheduling them to go live.
• The broader Paperlike team a fully remote group of 25 people spread across the world.

Money Time & Position Type

• This is a full-time role. You can be based anywhere in the world but wed need you available for occasional video calls sometime between 9:00 and 17:00 CET.
• Either freelance (international) or employed (Germany).
• Compensation is competitive and commensurate with experience.

>>APPLY HERE<<

Remote Work :

Yes

Employment Type :

Full-time

Experience: years
Vacancy: 1