Marketing Operations Manager (Fluent Mandarin and German)

Introduction :

In a world with so many digital payment options, Alipay+ brings mobile payment technology and marketing tools together for simplicity and success.

Known as borderless payment, Alipay+ is accepted by global merchants online and in-store across over 55 countries and regions for convenient payment at home and abroad.

It connects millions of global merchants with over 1 billion users of mobile payment app.

Alipay+ takes away the hassle of individual mobile payment app integration - a single integration is all it takes. Created by one of the leading figures in the mobile payment industry, Alipay+ brings more global business opportunities through reliable and pioneering solutions.

Our vision is to provide more inclusive and convenient payment and financial solutions for global cross-border consumers and sellers, you will be a key member of Ant Group international team to help achieve company’s global vision.

What you’ll do :

• Accountable for Key Account merchant growth operations in DACH CEE, including merchant sales and marketing planning, customer experience improvement and payment success rate optimisation.
• Develop marketing campaigns with both external merchants and internal marketing team. Design offer to Alipay+ users, master the communication channels, both in Alipay / Asian wallets app and in storefronts, and the media plan.
• Execute marketing campaigns and work closely with both merchants and HQ marketing team on optimising the results.
• Support Business Development sales pitch by understanding the merchant’s pain points and demonstrating the value of Alipay+ marketing channels.
• Work closely with external partners including ISO / marketing partner, product team and HQ Marketing team to increase the exposure for merchants and improve end-to-end journey for Alipay+ users.
• Work hand in hand with PR team to promote Alipay+’s presence in EMEA focused on the launch of a partnership or a merchant.

What we’re looking for :

• Understand how to integrate marketing operations, merchants’ collaboration, and consumer service to enhance transaction growth.
• Hands-on marketing operations and merchant management experience; well versed in engaging with German merchants, including major brands, retail and online shopping platforms.
• A successful track record of creating and implementing marketing campaigns that deliver measurable results.
• Ability to influence and negotiate with internal stakeholders and third-party vendors to achieve objectives.
• Skills in tiime management, presentation, organizational and problem-solving skills.
• Self-motivated, hands on and able to multi-task across a range of programs in a fast-paced dynamic environment.
• BS / BA in Marketing or related field is advantageous.
• English and fluent in German and Mandarin (speaking, reading and writing) are essential.
Vor 13 Tagen