Offline Marketing Manager (m/f/d)
You will be working in :
English (fluency required), good German or French skills are a BIG plus.
How you will make an impact :
- Effectively communicate and convey our vision and philosophy to potential new clients and stakeholders.
- Full responsibility for assigned clients and their Offline marketing campaigns (performance-driven TV campaigns, OOH, Radio).
- Advise digital commerce companies about opportunities to scale their business with data-driven and intelligent marketing campaigns.
- Plan, buy, control and continuously optimize clients’ (international) Offline marketing campaigns (focus TV).
- Analysis and interpretation of campaign results, ability to explain them to clients and discuss the results with them on an advanced level.
- Prepare comprehensible campaign reporting, based on the DCMN proprietary TV attribution tool s well as third-party tools.
- Build good, yield-rich and long-term relationships with our (international) clients.
- Effectively communicate and convey our vision and philosophy to potential new clients and stakeholders.
- Supporting and training Junior Marketing Managers, and sharing knowledge and best case practices with Offline Marketing specialists from outside of the team.
Skills you will need to be successful :
- At least 2 years of working experience in (Offline) Marketing for digital brands and / or DRTV.
- Strong analytical skills and affinity for working with numbers and Excel.
- Good negotiation skills are a plus.
- Entrepreneurial and proactive mindset, hands-on attitude.
- Practical work experience within a startup and / or in the field of marketing for digital brands is a big plus.
- Knowledge of the German media market (focus TV, other media and / or markets) is a plus.
- Fluency in French is a huge plus
- Excellent understanding of short- / mid- / and long-term campaign impact and the correlation and connection of relevant performance and brand KPIs.
- Efficient and result oriented working style.
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