(Junior) Digital Marketing Specialist (m/f/d)

At , we’re powering today, into tomorrow.

Your contribution :

At Clarios, our Digital Marketing & Customer Experience (CX) team is dedicated to positioning VARTA as the leading battery manufacturer by delivering exceptional value to our customers.

We strive to strengthen our brand's expertise in the battery industry while empowering our customers to thrive with VARTA.

To achieve this vision, we are seeking a dynamic and driven Junior Digital Marketing & CX Professional to join our team.

As a Junior Digital Marketing Specialist at Clarios, you will play a vital role in supporting our strategic initiatives across various digital channels.

This role offers an exciting opportunity for growth and development as you collaborate with our talented team to drive impactful results.

Key responsibilities :

Working with the Senior Digital Marketing & CX Manager, support the definition and implementation of the digital marketing strategy for VARTA, with a specific focus on the website experience, web conversion points and search (organic & paid) traffic.

Gradually take ownership, as you develop within the role, of the planning, management, and coordination of strategic digital marketing projects.

Support the Trade Marketing and Brand & Communication teams with planning and implementation of web assets for campaigns, providing input on ideation and technical considerations.

Using data and input from SMEs, develop and optimize a comprehensive user experience for our online presence, defining personas, value proposition, journeys, and experiences for our key customers groups.

Coordinate UX and CRO activities, including prioritization, research, concepting, design, testing and refinement to continuously to ensure delivery of high-quality the user experience.

Working with external experts, administer an integrated search strategy, including both SEO and SEA, driving high quality, engaged traffic to the website.

Partner with the Digital Content Specialist to deliver a content strategy for the website based on search volumes and opportunities.

Coordinate web development backlog, continuously prioritizing SME requirements in the backlog based on customer feedback, market trends, and business value.

Analyze and report on the performance of digital marketing activities, identifying and acting on opportunities.

Work with the wider Digital Marketing & CX and IT teams on the coordinate tracking on the website.

Stay updated on industry trends, emerging technologies, and UX best practices to enhance the capabilities of the UX team and deliver better user experiences.

Education, skills, and experience :

Apprenticeship in marketing, communications, business, or related field.

Previous internship experience in digital marketing, CRM, or customer experience is preferred.

Strong analytical skills with the ability to interpret data and derive actionable insights.

Excellent communication and collaboration skills, with the ability to work effectively in a team environment.

Self-motivated with a proactive approach to learning and problem-solving.

Familiarity with Content Management Systems (CMS), CRM platforms, and digital marketing tools is a plus.

Passion for digital marketing, customer experience, and driving results.

English fluent (business proficiency), further languages are a plus.

Our benefits :

As a technology leader with strong brand (i.e. VARTA and OPTIMA), Clarios notably lives on the creativity, capability and satisfaction of its employees.

Therefore, we offer people with drive and power many good reasons to join us :

Exciting professional tasks and challenges in a diverse international environment with strong commitment to integrity, values, social engagement, and sustainability .

Arrange your working hours and breaks flexible via our flexible and trust-based working hours model and combine your professional and private life even better according to our mobile work policy and company kindergarten .

A competitive remuneration package , including additional payments such as holiday, Christmas as well as company pension scheme.

Your well-being is very important to us : Take advantage of our preventive health care offers such as fitness center , physiotherapist , modern office environment, healthy canteen , team and company events or hobby clubs .

Stay fit whilst at the same time positively contributing to our environment : Lease your company bike .

Our well-advanced onboarding process and buddy program supports you to quickly grow into the position and team. By using the offering in our Internal Learning Academy , LinkedIn Learning and EMEA Mentoring Program you will be able to further grow professionally and personally.

Last, but not least we support you in relocating and finding an apartment in your work location, if applicable and depending on individual factors.

About Clarios :

Clarios is the global leader in advanced, low-voltage battery technologies for mobility. We power progress through ever-smarter solutions for virtually every kind of vehicle.

With 16,000 employees in over 140 countries, we bring deep expertise to our Aftermarket and OEM partners, and reliability, safety and comfort to everyday lives.

We answer to the planet with a rigorous ESG focus advancing best-in-class sustainability practices and advocating for them across our industry.

We recover, recycle and reuse up to 99% of our battery materials. Clarios is a Brookfield portfolio company.