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Marketing campaign manager • unterensingen

Zuletzt aktualisiert: vor 17 Stunden
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Senior Account-Based & Demand Generation Marketing Manager (m / w / d)

Senior Account-Based & Demand Generation Marketing Manager (m / w / d)

Bosch GroupStuttgart, Baden-Wurttemberg, Germany
Bosch Global Software Technologies GmbH (BGSG) is a company within the Bosch Group.The Bosch Group is a global leader in technology. As part of this group, BGSG is based in Stuttgart and offers esta...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
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Ausbildung Kaufmann / frau für Marketingkommunikation

Ausbildung Kaufmann / frau für Marketingkommunikation

Macromedia Akademie GmbHStuttgart
Gebührenpflichtige Ausbildung mit anerkanntem Abschluss an der Macromedia Akademie.Mit deinen Ideen starke Marken aufbauen und inszenieren. Du findest es spannend, wie Marken sich präsentieren? Will...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Marketing Manager (Lead Generation)

Marketing Manager (Lead Generation)

NextcloudStuttgart, Baden-Württemberg, Germany
Homeoffice
Quick Apply
At Nextcloud we help our users achieve a safe home for all their data.Secure, under your control and developed in an open, transparent and trustworthy way. We work remotely and our work culture is s...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
SEO Marketing Manager

SEO Marketing Manager

inboundBUZZStuttgart, Baden-Württemberg, DE
Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut labore et dolore magna aliquyam erat, sed diam voluptua. At vero eos et accusam et justo duo dolore...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Marketing Manager (m / w / d)

Marketing Manager (m / w / d)

W+R GmbHMetzingen, Baden-Württemberg, Germany
Quick Apply
Arbeits-, Einsatz- und Sporthandschuhe.Unsere junge Marke KinetiXx ist im Wintersport ganz vorne dabei.Zur Verstärkung unseres Marketing-Teams suchen wir an unserem Firmensitz in.Entwicklung und Um...Mehr anzeigenZuletzt aktualisiert: vor 14 Tagen
Communication Manager (all genders)

Communication Manager (all genders)

Almato AGStuttgart, Baden-Württemberg, Deutschland
Quick Apply
Communication Manager (all genders).Communication Manager (all genders).Just add digital« beschreibt die Basis jedes Handelns bei Almato. Wir haben uns in mehr als zwei Jahrzehnten einen Namen...Mehr anzeigenZuletzt aktualisiert: vor 22 Tagen
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Marketing Manager (m / w / d) Event & Campaigns

Marketing Manager (m / w / d) Event & Campaigns

KardexStuttgart Büsnau, Baden-Württemberg, Germany
Mitarbeitenden weltweit entwickeln und fertigen Logistiklösungen, die Anwendung in vielen unterschiedlichen Branchen wie in der industriellen Fertigung als auch in Handel und Verwaltung finden.Wenn...Mehr anzeigenZuletzt aktualisiert: vor 17 Stunden
Senior Account-Based & Demand Generation Marketing Manager (m / w / d)

Senior Account-Based & Demand Generation Marketing Manager (m / w / d)

Bosch Global Software Technologies GmbHStuttgart, DE
Senior Account-Based & Demand Generation Marketing Manager (m / w / d).Löwentorstraße, 70 Stuttgart, Germany.Bosch Global Software Technologies GmbH. Bosch Global Software Technologies GmbH (BGSG) is a ...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Field Marketing Manager

Field Marketing Manager

HRG Commercial Services GmbHStuttgart
Zum Portfolio unserer eigentümergeführten Unternehmensgruppe gehören derzeit mehr als Hotels, welche sich in zentral gelegene Stadthotels sowie Hotels und Resorts in beliebten Ferienregionen in Deu...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
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Performance Marketing Manager (m / w / d)

Performance Marketing Manager (m / w / d)

gyde GmbHStuttgart, Baden-Württemberg, DE
Wir sind gyde, ein Learning & Development Start-Up mit Sitz in Stuttgart.Unser Bestandsprodukt läuft bereits erfolgreich am Markt und wir konnten im letzten Jahr stark wachsen.Gleichzeitig habe...Mehr anzeigenZuletzt aktualisiert: vor 14 Tagen
Marketing Manager (All Genders)

Marketing Manager (All Genders)

FlexopusStuttgart, Baden-Württemberg, Germany
Quick Apply
Lust, die Arbeitswelt auf den Kopf zu stellen?.Wir suchen dich – einen kreativen Kopf im Marketing, der Bock hat, die Zukunft der hybriden Arbeit mitzugestalten. Mit unserer smarten Workplace-Manage...Mehr anzeigenZuletzt aktualisiert: vor 1 Tag
German Speaking Jr Online Ads Sales Manager in Barcelona w / Relocation bonus

German Speaking Jr Online Ads Sales Manager in Barcelona w / Relocation bonus

Cross Border TalentsStuttgart, Germany
Quick Apply
German businesses and Digital Marketing & Online Advertising Agency Partners.You will work with a diverse portfolio of advertisers, developing tailored strategies to maximize their.German digit...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Campaign Manager (m / w / d)

Campaign Manager (m / w / d)

StröerStuttgart
Als Campaign Manager (m / w / d) bist Du verantwortlich für die Performance-Optimierung unserer verschiedenen Werbemittel und Anzeigen. Du betreust eigenverantwortlich digitale Native Advertising Kampag...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
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German Junior Campaign Specialist – Google Ads

German Junior Campaign Specialist – Google Ads

KAMStuttgart, Baden-Württemberg
Quick Apply
Teleperformance Spain, with more than 4,700 employees in 10 sites (certified with Great Place to Work and Top Employer), is looking for a creative, data-driven campaign specialist.In this role, you...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Marketing Project Manager Freelancer

Marketing Project Manager Freelancer

TechBiz Global GmbHStuttgart, BW, DE
TechBiz Global is a leading recruitment and software development company.Our diverse, globally distributed team provides IT recruitment, outstaffing, outsourcing, software development, and differen...Mehr anzeigenZuletzt aktualisiert: vor 22 Tagen
(Senior) CRM Marketing Manager

(Senior) CRM Marketing Manager

Neuffer Fenster + Türen GmbHStuttgart, Baden-Württemberg, Germany
Quick Apply
Wir sind das führende E-Commerce Unternehmen im Bereich Fenster und Türen in Europa mit neun internationalen Onlineshops wie fensterversand, fenetre24. Hinter unseren Onlineshops steht die 1872 in S...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
EMEA Campaign Marketing Manager DACH

EMEA Campaign Marketing Manager DACH

Blue YonderStuttgart
Vollzeit
EMEA Campaign Marketing ManagerDACH.Blue Yonder is seeking an experienced Marketing Manager responsible for global campaigns targeting the manufacturing industry, with a focus on promoting our supp...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
C4 Campaign Planner

C4 Campaign Planner

Booz Allen HamiltonStuttgart, Baden, Wurttemberg
Vollzeit
In an evolving and challenging strategic environment, the military needs visionaries that can understand where an organization needs to go to meet the rapidly changing operational environment now a...Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Affiliate Manager - Spanish - remote, EMEA region

Affiliate Manager - Spanish - remote, EMEA region

JUJURStuttgart, Baden-Württemberg, .DE
Homeoffice
Quick Apply
Our team is committed to deliver an honest and personal approach when it comes to recruitment solutions.Candidates and clients come to us as we take the time to really understand their needs.We are...Mehr anzeigenZuletzt aktualisiert: vor 11 Tagen
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Senior Account-Based & Demand Generation Marketing Manager (m / w / d)

Senior Account-Based & Demand Generation Marketing Manager (m / w / d)

Bosch GroupStuttgart, Baden-Wurttemberg, Germany
Vor 30+ Tagen
Stellenbeschreibung

Company Description

Bosch Global Software Technologies GmbH (BGSG) is a company within the Bosch Group. The Bosch Group is a global leader in technology. As part of this group, BGSG is based in Stuttgart and offers established services and digital solutions in the corporate and product environment and has a broad global portfolio of customer-specific IT, IoT and development tools and solutions. BGSG serves customers around the globe. We combine decades of knowledge in IT, IoT, embedded engineering and system design with latest technologies like Artificial Intelligence (AI) or Blockchain to develop, deploy and run tailored solutions which address the core challenges of our external customers. We build on Bosch's unique experience as a global technology leader to serve our customer better than others. We take pride in understanding our customers' needs and offering the right solution.

Job Description

As the Senior Account-Based & Demand Generation Marketing Manager you will take full ownership of designing, implementing, and optimizing ABM & lead generation strategies to drive engagement with high-value accounts and attract new lead to generate measurable business outcomes. Reporting directly to the Head of Marketing and Communications Europe, you will ensure that all activities are closely aligned with the overall portfolio and business objectives.

Your primary focus will be on developing targeted, persona-driven marketing approaches, leveraging data and insights to optimize performance, and managing end-to-end campaign execution across digital, social, and offline channels. This role is pivotal in shaping the organization's ABM and demand generation strategy, ensuring that marketing efforts effectively resonate with key customer segments and contribute directly to revenue growth.

Key Responsibilities

ABM & Demand Generation Strategy Development :

  • Develop and execute a highly customized ABM and demand generation strategy, ensuring that each campaign is tailored to specific customer pain points and business needs.
  • Work hand in hand with Sales, acting as a strategic partner to identify key accounts, understand their challenges, and co-create targeted marketing initiatives.
  • Regularly exchange insights with Sales teams, adapting marketing strategies based on live feedback from customer interactions.
  • Ensure that all marketing efforts contribute directly to pipeline growth, deal acceleration, and revenue generation.

Content Creation & Messaging :

  • Own the end-to-end content development process, ensuring that our portfolio offerings are effectively translated into compelling, high-value content. Create engaging storytelling-driven assets, including case studies, thought leadership pieces, and campaign materials that support sales and drive engagement.
  • Campaign Execution & Optimization :

  • Lead ABM and lead generation campaigns across multiple channels, experimenting with innovative approaches like interactive content, video storytelling, and AI-driven personalization. Continuously analyze performance data to refine targeting and messaging.
  • Lead Management & Data-Driven Strategy :

  • Oversee lead tracking, scoring, and nurturing, ensuring smooth alignment between Marketing and Sales. Use data insights to optimize conversion and engagement strategies.
  • Cross-Functional Collaboration & Leadership :

  • Work closely with your team, regional marketing leaders, content creators, and global teams to ensure aligned messaging and impactful marketing execution. Foster a culture of creativity, strategic execution, and innovation.
  • Qualifications

  • Degree in Marketing, Communications, Business Administration , or a related field.
  • Proven experience (5-8 yrs) in developing and implementing marketing strategies and campaigns, ideally in a B2B or software / technology environment.
  • Languages : Fluency in German & English is required; proficiency in other European languages is a plus.
  • Requirements

  • Extensive experience in ABM & lead generation, with a proven track record of developing and executing successful, sales-aligned marketing campaigns in a B2B or technology-driven environment.
  • Deep understanding of Business Development and Sales alignment, ensuring marketing efforts directly support pipeline growth and deal acceleration.
  • Proficiency in Salesforce for lead tracking and performance analysis, with strong data interpretation skills.
  • Strong content creation and messaging skills, with the ability to translate complex technical concepts into compelling, audience-specific content that drives engagement and conversions.
  • Strong collaboration and leadership abilities, with experience working cross-functionally with Sales, Product Management, and regional / global marketing teams.
  • Technical understanding of IT, software, or related industries is highly desirable.
  • Proactive, creative, and innovative mindset, with the ability to experiment with new marketing approaches and formats.
  • Additional Information

    Why Join Us?

    This is an exciting opportunity to lead a transformative role in our marketing team. As Senior Account-Based & Demand Generation Marketing Manager , you will shape how we engage with key accounts, driving meaningful business results and positioning the company as a leader in our industry. If you thrive on ownership, innovation, and making a tangible impact, we want to hear from you.