Internship in the field of brand and communication strategy from September 2024

Tätigkeitsbereich : Marketing / Vertrieb / KommunikationFachabteilung : Marken- und KommunikationsstrategieGesellschaft : Mercedes-Benz AGStandort : Mercedes-Benz AG, StuttgartStartdatum : .

4Veröffentlichungsdatum : ..4Stellennummer : MERELArbeitszeit : Vollzeit Join usAufgaben

Does your heart beat for the brand shaping of large luxury houses?

Are you also a talented organizer and communicator?

Then you've come to the right place!

Mercedes-Benz Group AG is one of the most successful automotive companies in the world. With Mercedes-Benz AG and the Mercedes-Benz Cars, Mercedes-Benz Vans and Mercedes-Benz Mobility AG divisions, the vehicle manufacturer is one of the largest and most successful suppliers of luxury vehicles.

The Brand Strategy and Theme Planning department is responsible for the strategic management of all Mercedes-Benz AG brands.

This is done in close coordination with many internal departments, taking into account market, product and target group specifics as well as relevant market developments and trends.

Your tasks include in detail :

• You will work with us to develop brand and communication strategies for Mercedes-Benz AG and translate these into topic and communication planning
• You will analyze market, product and target group data
• You prepare your findings in an appealing way and in English and integrate them into our strategic work
• You will get to know the various phases of creating a brand or communication strategy and the communication planning process
• You will independently supervise and coordinate smaller projects

Qualifikationen

• You have a keen interest in strategy, marketing, market developments and trends
• In addition to your high affinity for the automobile and new mobility solutions, you have a great passion for topics related to brands, preferably in the luxury goods segment
• Ideally, you are studying business administration or economics with a specialization in marketing, communication sciences, brand management, social sciences, market research, business psychology or something similar
• You have a good command of written and spoken German and English and are familiar with MS Office (especially PowerPoint)
• Ideally, you also have knowledge of communication or information design

Personal skills :

• You derive your thoughts stringently and bring them to the point both textually and visually concisely
• You enjoy contributing your knowledge and ideas to our projects
• You are committed, able to work in a team and communicate well and are characterized by a strategic way of working and an analytical mindset

Do you have to complete a compulsory internship as part of your studies or would you like to make good use of the time between your Bachelor's and Master's degree with a voluntary internship?

Additional information :

Further information on the recruitment criteria can be found".

If you are a national of a country outside the European Economic Area, please send us your residence / work permit.

Please understand that we no longer accept paper applications and that there is no entitlement to return postage.

BenefitsEssens zulagenMit arbeiter handy möglichMit arbeiter rabatte möglichMit arbeiter beteili gung möglichMit arbeiter EventsCoachingFlexible Arbeits zeit möglichHybrides Arbeiten möglichGesund heits maß nahmenBetrieb liche Alters ver sorgungMobilitäts angeboteBarriere frei heitGute An bindungPark platzKinder betreuungBetriebs arztKantine, Café

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