Influencer & Media Buy Manager
TP-Link
Düsseldorf
Your Responsibilities :
- Planning & conception of innovative influencer marketing campaigns and long-term strategies for the continuous optimisation of investment efficiency
- Independent management of influencer campaigns (research, selection, planning, coordination, implementation, controlling and reporting)
- Expansion of the influencer network and sustainable cultivation of influencer relationships
- Planning and execution of media buying campaigns via publishers focussed on online solutions to make our brand visible and contribute to the overall campaign goal based on concrete KPI's.
- Analysis of media performance data to monitor and optimise campaign success.
- Negotiating contract terms with media providers to maximise our marketing investment efficiency.
- Work closely with the team to ensure cohesive and integrated marketing campaigns.
Your Profile :
- Graduated in field of Marketing, Business Administration, economics or other comparable fields
- Previous experience in Influencer Marketing and Media Buy are required
- Proven track record driving demand generation and growth
- Strong analytical skills, ability to turn insights into actions, result oriented, and a thorough way of working
- Open-minded, team oriented, challenging mindset and the ability to keep focus on important targets
- Familiar with MS Office products
- Fluent in German and English in both written and verbal
What we offer :
- An independent role with own responsibilities in an innovative, and market-leading international company
- A friendly and motivated team, great opportunities to development yourself with the company
- An attractive salary and annual holidays
- Home office possibility
- Company pension scheme (betriebliche Altersvorsorge)
- Good Incentive Plan including monthly food voucher, gifts for birthday, marriage, childbirth, company anniversary and so on
- Regular team events (monthly tea time, quarterly team building, Christmas party, etc.)
- Ergonomic office chairs and height-adjustable workplaces
- Modern office with free parking places
- Free drinks and good tea and coffee
- Employee discounts on our wide range of our products
Vor 10 Tagen