Account Based Marketing Manager
Account Based Marketing Manager EMEA
Germany Remote Competitive salary + Bonus + Benefits
Scope :
An outstanding opportunity to work for a worldwide market leader. Our client are looking for a Account Based Marketing Manager to join their talented team.
The overall objective is to assist in the Transportation & Electronics Business Group covering the EMEA region. You will guide divisions through the process and provide expert recommendations to ensure successful execution.
Your focus will be on measurable outcomes, demonstrating value to customers and the impact on business growth.
Responsibilities :
- ABM Strategy Development : Create and oversee the ABM strategy for TEBG EMEA, aligning with business goals, budget, and resources, and standardise ABM practices across the region.
- Framework and Education : Lead the implementation of an ABM framework, educate division stakeholders, facilitate workshops, and provide tools to expedite the process.
- Insights and Market Trends : Build an insights program using technology and AI for account profiling, deliver customer journey mapping, and share industry megatrends affecting key accounts.
- Program Development and Alignment : Advise on division-specific ABM implementation, support value proposition creation, and ensure alignment between sales, marketing, and technical teams.
- Metrics, Technology, and Impact : Guide on goal setting and metrics, identify and implement ABM technologies, measure ABM impact, and champion ABM adoption and best practices.
About You :
- Previous experience working across the EMEA region for large global matrix organisation is preferred
- Ideal candidate location will be based in either the UK, Germany, Spain or France
- ABM Leadership : Significant experience leading successful ABM strategies, with a track record of driving demand and revenue in B2B settings.
- Technological Proficiency : In-depth knowledge of ABM / digital platforms and technologies, with the ability to influence and optimise the marketing tech stack for ABM effectiveness.
- Analytical and Strategic Skills : Strong data analysis capabilities, strategic thinking, and a commercial mindset to make data-driven decisions and drive business outcomes.
- Communication and Collaboration : Exceptional communication skills, adept at working cross-functionally and building relationships, with the ability to effectively present to senior stakeholders.
- Adaptability and Results Focus : Highly organised, adaptable, and results-driven, thriving in fast-paced environments and committed to excellence without direct management of people.
- Education : Bachelor’s degree in Marketing or equivalent qualification.
If you're interested in the above role then please click apply or get in touch to discuss further.
Consult will endeavour to contact candidates within 14 days of application. However, if you do not hear back after 2 weeks then please assume on this occasion, unfortunately, you have not been successful.
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