Head of Portfolio Strategy (all genders)

What is Primal State?

Hey, we are Primal State - a young, fast-growing health & well aging company from Berlin. Glow25 is now another very successful brand in the Primal family - a collagen company that is setting new standards in the well aging market.

We have made it our mission to give people a vital and invigorating start to the day with high-quality nutritional supplements.

We may be a little biased, but we think we're really fun to work with. We are a remote-first team (our team members are currently spread all over Germany), for whom it is important to build deep bonds with each other despite the physical distance and, above all, to have a lot of fun at work.

And now you come into play! We are continuing to grow strongly and are looking for emphatic, smart and value-driven colleagues who can support us with their knowledge and their very own personality.

We have big plans and want you to give your best!

This is where we need your support :

We are looking for an experienced, dynamic, and forward-thinking Head of Innovation and Product Development / Head of Portfolio Strategy to join our rapidly-expanding company.

The key functions of this role are to serve as the owner of our portfolio, innovator and scientific expert behind the formulation of all of our Glow25 products and to offer continuous support in the development of current and future products.

You will play an integral role in establishing the company’s product strategy and roadmap, both within our current category and in new categories.

Our ideal candidate is a strategic thinker who assesses and takes calculated risks in order to push innovative boundaries.

Strategic portfolio leadership and innovation

Focus on strategy and vision : Lead the development of our portfolio strategy, ensuring it aligns with our company’s vision.

Focus on creating innovative, customer-centric products that stand out in the global markets.

• Idea generation / conceptualization : Drive the ideation and conceptualization of new products and enhancements on existing ones, making sure they are based on scientific innovation and clearly differentiate us in the market.
• Feasibility analysis : Assess the viability of new product ideas, including potential market success and return on investment.

Develop strategies for product development in international markets, ensuring Glow25's global relevance.

• Focus on product creation and development : Establish and manage the R&D process for new products from inception to launch, ensuring a focus on scientific innovation, market needs, and regulatory compliance.
• Scientific innovation : Direct the formulation and development of new products and enhancements of existing ones, to ensure that products meet the highest standards of efficacy and safety.
• Prototyping / testing : Manage testing phases, including organizing prototypes, pilot runs, and consumer testing. Analyze feedback and adjust product formulas or concepts accordingly to meet customer expectations and regulatory standards.

Data-driven decision making

• Partner with Research to expand our understanding of key ingredients, pushing the boundaries of beauty and wellness.
• Use big data analytics to gather and interpret customer surveys, market research, and competitor data. Convert complex data into actionable insights that drive product innovation and strategic decision-making.
• Analyze market trends and consumer needs to forecast future opportunities. These insights will guide our portfolio strategy and prioritize new product development projects.

You have the following experience :

• You speak German and English fluently.
• Minimum of 10 years of experience in a product development role within Food, Beverage, supplement and cosmetics industry, ideally within a company with a small to medium SKU portfolio.
• Scientific background in food technology or food science.
• Expertise in strategic portfolio management, product development, and market analysis.
• Strong analytical skills with the ability to interpret complex data, identify trends, and translate insights into actionable strategies.
• Experience in a similar leadership role, with a track record of successful team management and project delivery.
• Exceptional communication and presentation skills, capable of pitching innovative ideas and strategies to senior management.
• Forward-thinking, with a thing for anticipating industry trends and identifying future opportunities for growth and innovation.
• Bachelor’s degree in Business, Marketing, Science, or related field; Master’s degree preferred.

These are traits that describe you :

• You're an innovator at heart, always bringing new and exciting ideas to the table at Glow25, challenging the status quo with creative solutions in product development.
• You approach challenges with a broad perspective, integrating knowledge from across disciplines like biology, nutrition, and wellness, always with an eye on the evidence and a mind open to the yet unknown.
• Your passion lies in the relentless pursuit of enhancing product quality, effectiveness, and the overall consumer experience.
• Curiosity is your compass, leading you to discover groundbreaking ingredients and their profound impacts on human health.
• For you, learning is both essential and a source of joy, a constant in your quest for improvement and excellence.
• You're a leader who's ready to redefine the boundaries of nutrition and health sciences, charting a course for the future.
• You take full ownership of your work, no project too small, no goal unattainable, always asking "how" and "why," striving for the exceptional rather than settling for the adequate.

That's something you can look forward to :

• Flexible working hours in a remote-first company (within Germany).
• Unlimited access to cutting-edge courses on tech, business, leadership and mental / physical wellbeing through your Udemy account.
• Topnotch equipment , which we rent through Grover and have conveniently delivered to your home.
• A whopping 40% discount on our entire range in the store.
• 30 days vacation + the option to take up to 10 days unpaid leave - because sometimes you need a little time off.
• Company health insurance that includes reimbursement of additional benefits worth 600 euros per year (e.g. for visual aids, dental cleaning, etc.).
• Once you have passed your probationary period, we offer you a company pension plan with an annual allowance of at least 600 euros.

And here's the thing : if you also pay into the pension yourself, you'll get another 20% on top.

We don't want to brag, but we think a Kununu score of 4.8 is impressive. We love the fact that our employees are so happy with us and think it's something that should be shared!

Yay! You've made it this far!

If you're still reading now, there's a good chance we're a match. But there's one more thing on our minds : Dare to apply, especially if you're from an underrepresented demographic.

Even if you can't tick all the boxes, we encourage you to apply anyway. We believe that a colorful diversity of perspectives and experiences makes a team stronger - and the stronger our team is, the better we can achieve our mission of helping people to have more energy in their everyday lives.