Digital Marketing Manager
Job Title : Digital Marketing Manager
Location : Köln
Salary : €55,000 - €60,000
We are seeking a highly skilled Digital Marketing Manager with a strong focus on B2B campaigns. The successful candidate will be responsible for creating, implementing, and managing content marketing campaigns and strategies for multiple clients.
This role demands a strategic thinker with a passion for digital marketing and a proven track record in content management.
Key Responsibilities :
- Develop, implement, and manage comprehensive B2B digital marketing campaigns for multiple clients.
- Create and execute effective content marketing strategies tailored to the unique needs of each client.
- Produce high-quality content across various platforms, including blogs, social media, emails, whitepapers, and case studies.
- Monitor and analyze campaign performance, providing actionable insights and recommendations for optimization.
- Collaborate with clients to understand their goals, target audience, and competitive landscape.
- Manage and mentor a team of content creators, ensuring consistent delivery of compelling and on-brand content.
- Stay up-to-date with industry trends, tools, and best practices to continuously enhance our digital marketing efforts.
Requirements :
- Proven experience in digital marketing with a strong emphasis on B2B campaigns.
- Expertise in content marketing and content strategy.
- Excellent written and verbal communication skills.
- Strong analytical skills and the ability to interpret data to drive decision-making.
- Ability to manage multiple projects and clients simultaneously while meeting deadlines.
If you are interested in finding out more, please APPLY & get in touch with Libby Dewar @ Allegiance Technology
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