(Senior) Data Analyst (f/m/d) - Editorial & Audience

You will help the editorial teams for our great brands within Bauer Xcel, one of Germanys biggest digital publishers, making better decisions using data.

Our editorial & audience teams are working on creating relevant content to our users. This needs understanding the full user journey : from user acquisition to content consumption and monetization - all this across a large brand portfolio.

Connecting all these data, reporting the teams success, finding potential for growth and track impact of measures is extremely complex - this is what we need you for!

Your responsibilities :

• Collaborate with the editorial and audience management team on content strategy and monetization, acting as their main data liaison
• Enable teams to make data-informed decisions amidst conflicting goals
• Translate data requirements into product needs for the editorial and audience management team
• Assist the editorial unit in integrating data into daily decision-making processes
• Develop analytics solutions for decision-making, from hypothesis generation, EDA and experimentation to monitoring
• Define KPIs and create visualizations for exploration and reporting
• Connect data from various sources, collaborating with data product managers and engineers

What makes you stand out :

• You have at least 3 years experience in Analytics
• You enjoy engaging with people and explaining complex problems to all audiences
• You have excellent SQL skills, as well as good knowledge in Python or R and BI solutions (. PowerBI)
• You have solid knowledge of statistics and know how to apply it to business problems
• You know the difference between being pragmatic and doing it wrong
• You can speak and write in english and german in a business environment
• You have a background in working with online marketing data or similar, work experience in publishing is a plus

Bauer Media Group has become an enduringly successful media corporation by focusing on creating content that matters most to millions of people around the world : from print and online publishing to radio and comparison portals, as well as sales and marketing services.

Family-owned in the 5th generation, Bauer focuses on the long term, with a consumer-first mindset that guides us across our increasingly diverse portfolio.

Our workforce of 15,000 shares a passion to deliver content and services that are popular with, and helpful to, our customers and partners.

We want to inspire not only our customers, we also want to inspire our colleagues. How? By giving you the opportunity to take on responsibility and by offering you a long-term perspective.

You can also benefit from our attractive offers :

• Individual solutions for the flexible organisation of working hours and location
• Targeted and individual training for your professional and personal development
• A central location in Hamburg's city centre with good transport options (bus & train)
• Subsidy for Deutschlandticket ProfiTicket & bike leasing
• Effective health management (. health week, free sports programmes & Wellhub)
• 30 days of holiday & frequent events for employees
• Company restaurant, free magazines & various discounts via corporate benefits
• A culture in which personal responsibility, teamwork and creativity are valued and you have room for creativity and for exciting and challenging tasks

If you are looking for an independent position and would like to enrich our existing team with fresh impulses, we look forward to receiving your complete application documents.

Your contact for this position is Katrin Ammazzalorso.

We are an international employer and equal opportunities are important to us. That's why we welcome everyone in their uniqueness, regardless of .

religion, gender, skin color, disability in our house.