Content marketing manager Jobs in Essen
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Content marketing manager • essen
Performance Marketing Manager
KU Europe GmbHMülheim, North Rhine-Westphalia, GermanyContent Writer
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Performance Marketing Manager
KU Europe GmbHMülheim, North Rhine-Westphalia, Germany- Homeoffice
- Quick Apply
About Us
We are a fast-growing D2C company managing our own brands and distribution center. We sell exclusively under our private labels, with a strong focus on performance-driven growth, operational efficiency, and scaling internationally. Our team moves fast, adapts quickly, and strives to deliver the best possible customer experience through data-backed decision-making.
Role Overview
We are seeking an experienced Performance Marketing Manager to lead and optimize our paid advertising efforts across Google Ads and Facebook Ads. You will be responsible for creating strategy, managing campaign budgets, implementing tracking solutions, and driving measurable growth using a data-driven approach.
Tasks
- Plan, manage, and optimize Google Ads and Facebook Ads campaigns to achieve KPIs such as ROAS, CPA, and CTR.
- Conduct keyword research, audience targeting, ad creation, and A / B testing.
- Implement and monitor tracking solutions including Google Tag Manager, Conversion Tracking, Pixels, and Server-Side Tracking.
- Analyze campaign performance, build reports, and provide actionable insights for continuous improvement.
- Identify opportunities to scale winning campaigns and improve underperforming ones.
- Collaborate with content and design teams to develop high-performing creatives.
- Stay updated on the latest trends, tools, and best practices in digital advertising.
Requirements
Proven track record in managing high-performance Google Ads and Facebook Ads campaigns.
Nice to Have
Benefits
Why Join Us?
Please note : This is a freelance independent contractor role. You will be provided with an agreement upon hiring. The position requires 40 hours per week, and although it is freelance, you will work exclusively with our company during this period and may not work with any other company simultaneously.